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| revenue        = 34.20B
 
| revenue        = 34.20B
 
| website        = http://www.amazon.com
 
| website        = http://www.amazon.com
| keypeople      = Jeff Bezos, Prsident, CEO, Chairman of the Board
+
| keypeople      = Jeff Bezos, Prsident, CEO, Chairman of the Board <br>
                    Werner Vogels, VP & CTO
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Werner Vogels, VP & CTO <br>
                    Mathew Work, VP, Alexa Research
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Mathew Work, VP, Alexa Research <br>
                    Shelley Reynolds, VP Worldwide Controller & Principal Accounting Officer
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Shelley Reynolds, VP Worldwide Controller & Principal Accounting Officer <br>
                    Bill Carr, VP Digital Media
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Bill Carr, VP Digital Media <br>
                    Colin Bodell, VP Website Application Platform
+
Colin Bodell, VP Website Application Platform <br>
                    Jeffrey Wilke, SVP, North American Retail
+
Jeffrey Wilke, SVP, North American Retail
 
}}
 
}}
 
[edit]
 
[edit]
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==Background==
 
==Background==
   
[[Mr. Jeff Bezos]], a young hedge fund analyst founded Amazon in 1994 as an online bookstore. At first, he planned to call his company Cadabra but he changed his mind because it sounds like “cadaver.” He finally decided to call the company Amazon.com after one of the world’s largest river Amazon, which represents the gigantic number of books he plans to sell online. Jeff’s parents were the first investors in the company and entrusted him $300,000 from their retirement savings. <ref>[http://www.nytimes.com/2005/07/10/business/yourmoney/10amazon.html?_r=1&ei=5090&en=c805d53acf76f2b3&ex=1278648000&partner=rssuserland&emc=rss&pagewanted=all NYTimes.com]</ref>
 
[[Mr. Jeff Bezos]], a young hedge fund analyst founded Amazon in 1994 as an online bookstore. At first, he planned to call his company Cadabra but he changed his mind because it sounds like “cadaver.” He finally decided to call the company Amazon.com after one of the world’s largest river Amazon, which represents the gigantic number of books he plans to sell online. Jeff’s parents were the first investors in the company and entrusted him $300,000 from their retirement savings. <ref>[http://www.nytimes.com/2005/07/10/business/yourmoney/10amazon.html?_r=1&ei=5090&en=c805d53acf76f2b3&ex=1278648000&partner=rssuserland&emc=rss&pagewanted=all NYTimes.com]</ref>
      
Bezoz officially launched the Amazon online bookstore on July 6, 1995 offering one million  titles. The first book that was purchased was the "Fluid Concepts & Creative Analogies: Computer Models of the Fundamental Mechanisms of Thought."  He used his garage as his working area and warehouse. In 1996, Bezoz move to a new headquarter, a small warehouse and hired 11 people to help him with his operations. He decided to just  maintain a small inventory of books in the warehouse and trusted his suppliers to ship every order promptly. The company grew rapidly at the end of 1996. Bezoz decided move to a bigger warehouse at downtown Seattle. During that time, his employees increased from 11 to 151. <ref>[http://www.referenceforbusiness.com/businesses/A-F/Amazon-com.html Referenceforbusiness.com]</ref>  
 
Bezoz officially launched the Amazon online bookstore on July 6, 1995 offering one million  titles. The first book that was purchased was the "Fluid Concepts & Creative Analogies: Computer Models of the Fundamental Mechanisms of Thought."  He used his garage as his working area and warehouse. In 1996, Bezoz move to a new headquarter, a small warehouse and hired 11 people to help him with his operations. He decided to just  maintain a small inventory of books in the warehouse and trusted his suppliers to ship every order promptly. The company grew rapidly at the end of 1996. Bezoz decided move to a bigger warehouse at downtown Seattle. During that time, his employees increased from 11 to 151. <ref>[http://www.referenceforbusiness.com/businesses/A-F/Amazon-com.html Referenceforbusiness.com]</ref>  
      
In 1997, the company announced the Initial Public Offering ([[IPO]]) of stocks and started trading on [[NASDAQ]] under “'''AMZN'''.” <ref>[http://phx.corporate-ir.net/phoenix.zhtml?c=176060&p=irol-corporateTimeline Corporate-ir.net]</ref>  The company initially offered 3 million shares at $18 per share and at the end of the trading it closed at $23.25 per share. Amazon sold $54 million worth of stocks in one day. <ref>[http://www.referenceforbusiness.com/businesses/A-F/Amazon-com.html Referenceforbusiness.com]</ref>  
 
In 1997, the company announced the Initial Public Offering ([[IPO]]) of stocks and started trading on [[NASDAQ]] under “'''AMZN'''.” <ref>[http://phx.corporate-ir.net/phoenix.zhtml?c=176060&p=irol-corporateTimeline Corporate-ir.net]</ref>  The company initially offered 3 million shares at $18 per share and at the end of the trading it closed at $23.25 per share. Amazon sold $54 million worth of stocks in one day. <ref>[http://www.referenceforbusiness.com/businesses/A-F/Amazon-com.html Referenceforbusiness.com]</ref>  
      
==Company Expansion==
 
==Company Expansion==
   
Since its IPO of stocks, Amazon's sales continue to increase and on latter part of 1998, the company is already offering 3.1 million titles. It also acquired the Internet Data Base and opened its music store.
 
Since its IPO of stocks, Amazon's sales continue to increase and on latter part of 1998, the company is already offering 3.1 million titles. It also acquired the Internet Data Base and opened its music store.
      
In 1999, the company acquired Alexa Internet, Tool Crib of the North's Online and Catalog Sales Division and it also opened four fulfillment centers. The company also launched the Amazon.com Auction and added the consumer electronics, toys and games, home improvement, software, video games and gift ideas stores and the zShops. Time Magazine also recognized Jeff Bezoz as 1999 "Person of the Year."   
 
In 1999, the company acquired Alexa Internet, Tool Crib of the North's Online and Catalog Sales Division and it also opened four fulfillment centers. The company also launched the Amazon.com Auction and added the consumer electronics, toys and games, home improvement, software, video games and gift ideas stores and the zShops. Time Magazine also recognized Jeff Bezoz as 1999 "Person of the Year."   
 
<ref>[http://phx.corporate-ir.net/External.File?item=UGFyZW50SUQ9ODI2MzN8Q2hpbGRJRD0tMXxUeXBlPTM=&t=1 Company Timeline]</ref>
 
<ref>[http://phx.corporate-ir.net/External.File?item=UGFyZW50SUQ9ODI2MzN8Q2hpbGRJRD0tMXxUeXBlPTM=&t=1 Company Timeline]</ref>
      
In 2000, Amazon has approximately 16 million customers and it became the most popular e-Commerce company in the United States. The increasing number of customers inspired the management to create a new logo to represent the company’s message; it is selling practically everything from A-Z represented by the arrow under the name Amazon. The arrow is also an illustration of a smile from a customer who is happy and satisfied purchasing a product from the company. <ref>[http://phx.corporate-ir.net/phoenix.zhtml?c=97664&p=irol-newsArticle&ID=70550&highlight= Corporate-ir.net]</ref>
 
In 2000, Amazon has approximately 16 million customers and it became the most popular e-Commerce company in the United States. The increasing number of customers inspired the management to create a new logo to represent the company’s message; it is selling practically everything from A-Z represented by the arrow under the name Amazon. The arrow is also an illustration of a smile from a customer who is happy and satisfied purchasing a product from the company. <ref>[http://phx.corporate-ir.net/phoenix.zhtml?c=97664&p=irol-newsArticle&ID=70550&highlight= Corporate-ir.net]</ref>
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Amazon also acquired more businesses, expanded its operations internationally, opened more fulfillment centers and created partnerships with different companies and launched more stores, programs and opportunities for consumers as well as small entrepreneurs.
 
Amazon also acquired more businesses, expanded its operations internationally, opened more fulfillment centers and created partnerships with different companies and launched more stores, programs and opportunities for consumers as well as small entrepreneurs.
      
==Acquisitions==
 
==Acquisitions==
   
# Internet Movie Data Base (1998)
 
# Internet Movie Data Base (1998)
 
# Alexa Internet (1999)
 
# Alexa Internet (1999)
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# BuyVIP.com (2010)
 
# BuyVIP.com (2010)
 
# LOVEFilm International Limited (2011)
 
# LOVEFilm International Limited (2011)
      
==International Operations==
 
==International Operations==
   
Amazon.com Inc.has international operations in six countries and established its software development center in Scotland.<ref>[http://phx.corporate-ir.net/phoenix.zhtml?c=176060&p=irol-corporateTimeline Amazon Timeline]</ref>
 
Amazon.com Inc.has international operations in six countries and established its software development center in Scotland.<ref>[http://phx.corporate-ir.net/phoenix.zhtml?c=176060&p=irol-corporateTimeline Amazon Timeline]</ref>
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# Canada        - Amazon.ca
 
# Canada        - Amazon.ca
 
# China        - www.joyo.com.cn
 
# China        - www.joyo.com.cn
      
==Fulfillment and Customer Service Centers==
 
==Fulfillment and Customer Service Centers==
   
# New Castle, Delaware
 
# New Castle, Delaware
 
# Fernley, Nevada
 
# Fernley, Nevada
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# Sapporo, Japan
 
# Sapporo, Japan
 
# Ichikawa, Japan
 
# Ichikawa, Japan
      
==Business Alliances==  
 
==Business Alliances==  
   
# '''Toys "R" Us'''- The alliance was created in 2000 that will last for ten years.<ref>[http://news.bbc.co.uk/2/hi/business/876090.stm Amazon-Toys 'R' Us Alliance]</ref>
 
# '''Toys "R" Us'''- The alliance was created in 2000 that will last for ten years.<ref>[http://news.bbc.co.uk/2/hi/business/876090.stm Amazon-Toys 'R' Us Alliance]</ref>
 
# '''Borders Group'''- In 2001 Amazon took-over the online operations of Borders, the second largest bookseller in the US. The company CEO '''Greg Josefowicz''' believe that Amazon is better in online retail and the partnership will give better service to Borders' online customers.<ref>[http://www.independent.co.uk/news/business/news/amazon-to-take-over-borders-groups-online-bookselling-operations-753385.html Borders-Amazon Alliance]</ref>
 
# '''Borders Group'''- In 2001 Amazon took-over the online operations of Borders, the second largest bookseller in the US. The company CEO '''Greg Josefowicz''' believe that Amazon is better in online retail and the partnership will give better service to Borders' online customers.<ref>[http://www.independent.co.uk/news/business/news/amazon-to-take-over-borders-groups-online-bookselling-operations-753385.html Borders-Amazon Alliance]</ref>
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#'''Diane Von Furstenberg Studio Alliance'''- In 2005 Amazon announced the DVF studios chose Amazon to create and maintain its websites.<ref>[http://phx.corporate-ir.net/phoenix.zhtml?c=97664&p=irol-newsArticle&ID=663403&highlight= Amazon-DVF Studios Alliance]</ref>
 
#'''Diane Von Furstenberg Studio Alliance'''- In 2005 Amazon announced the DVF studios chose Amazon to create and maintain its websites.<ref>[http://phx.corporate-ir.net/phoenix.zhtml?c=97664&p=irol-newsArticle&ID=663403&highlight= Amazon-DVF Studios Alliance]</ref>
 
# '''Sears Canada, Inc.'''- signed an e-commerce alliance with Amazon to develop its online brand and business using the tools and technology that will be provided by Amazon.<ref>[http://phx.corporate-ir.net/phoenix.zhtml?c=97664&p=irol-newsArticle&ID=701898&highlight= Amazon-Sears Allliance]</ref>
 
# '''Sears Canada, Inc.'''- signed an e-commerce alliance with Amazon to develop its online brand and business using the tools and technology that will be provided by Amazon.<ref>[http://phx.corporate-ir.net/phoenix.zhtml?c=97664&p=irol-newsArticle&ID=701898&highlight= Amazon-Sears Allliance]</ref>
      
==Financial Performance==
 
==Financial Performance==
   
Today, Amazon.com Inc. is not just an e-commerce but it also operates different platforms such as internet technology, fulfillment and logistics, search technology, internet advertising as well as an incubator for start-up internet enterprises.
 
Today, Amazon.com Inc. is not just an e-commerce but it also operates different platforms such as internet technology, fulfillment and logistics, search technology, internet advertising as well as an incubator for start-up internet enterprises.
 
<ref>[http://www.wikiinvest.com/stock/Amazon.com-(AMZN) AMZN]</ref>
 
<ref>[http://www.wikiinvest.com/stock/Amazon.com-(AMZN) AMZN]</ref>
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==Other Businesses==
 
==Other Businesses==
   
Aside from selling products on Amazon store online, the company is also engaged in different businesses such as:<ref>[http://www.wikiinvest.com/stock/Amazon.com-(AMZN) AMZN]</ref>
 
Aside from selling products on Amazon store online, the company is also engaged in different businesses such as:<ref>[http://www.wikiinvest.com/stock/Amazon.com-(AMZN) AMZN]</ref>
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# runs the product wiki Amapedia.com
 
# runs the product wiki Amapedia.com
 
   
 
   
   
==References==
 
==References==
  
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