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Rick Schwartz

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T.R.A.F.F.I.C.
===T.R.A.F.F.I.C.===
On October 20 - 23, 2004, the first [[T.R.A.F.F.I.C.]]. conference took place in Delray Beach, Florida; it was the first major trade show specifically aimed at the [[domaining]] industry.<ref>[http://dnjournal.com/columns/cover102604.htm DNJournal]</ref> Rick co-founded the event with his longtime lawyer, and domaining attorney, [[Howard Neu]]. The conferences provide domaining forums, workshops, and obvious networking opportunities. The inaugural event counted some 125 attendees, by the next year this number was more than doubled to 300.<ref>[http://www.dnjournal.com/cover/2005/october.htm DNJournal.com]</ref> The conference has since been held in both an East coast and West coast format, wherein a meeting takes place on each U.S. coast during the same year. It has travelled the world, going to Amsterdam and Australia in addition to a U.S. event; and it continues to go new places and be held at least once a year.<ref>[http://www.targetedtraffic.com/history/2010.welcome.php TargetedTraffic.com]</ref> The shows are not intended for day-domainers, but aim to help those that consider domaining their profession a chance to learn and meet with other successful [[domainer]]s. [[T.R.A.F.F.I.C. ]] conferences are invitation only events, in an attempt to keep the show focused and not let it fall into the category of general trade shows.<ref>[http://www.webmasterworld.com/domain_names/3382077.htm WebmasterWorld.com]</ref>
The conferences have begun to incorporate live auctions of domain names, via a partnership with [[Moniker]]; those auctions accounted for 39 of the top 100 domain sales for 2007.<ref>[http://www.webmasterworld.com/domain_names/3382077.htm WebmasterWorld.com]</ref> That year's New York T.R.A.F.F.I.C. auction brought in some $12 million.<ref>[http://www.dnjournal.com/cover/2008/january.htm DNJournal.com]</ref>
In December, 2011, Mr. Schwartz announced that, while he had signed onto [[T.R.A.F.F.I.C. ]] through 2013, he did not know whether or not he would continue with the conference. At the time he was also announcing his retirement from daily blogging on the domain industry. Mr. Schwartz said that T.R.A.F.F.I.C. would continue if he could turn it into "something very grand".<ref>[http://www.ricksblog.com/my_weblog/2011/12/mission-accomplished.html Mission Accomplished, RicksBlog.com]</ref>
==Litigation==

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