'''.一号店''' is an [[IDN]] [[Brand TLD]] being proposed in [[ICANN]]'s [[New gTLD Program]]. The applicant is [[Wal-Mart Stores, Inc.]],<ref>[http://newgtlds.icann.org/en/program-status/application-results/strings-1200utc-13jun12-en Reveal Day 13 June 2012 – New gTLD Applied-For Strings]</ref> and it has secured [[Verisign]] to provide backend registry services | '''.一号店''' is an [[IDN]] [[Brand TLD]] being proposed in [[ICANN]]'s [[New gTLD Program]]. The applicant is [[Wal-Mart Stores, Inc.]],<ref>[http://newgtlds.icann.org/en/program-status/application-results/strings-1200utc-13jun12-en Reveal Day 13 June 2012 – New gTLD Applied-For Strings]</ref> and it has secured [[Verisign]] to provide backend registry services |