# [[Lucy Ventures, LLC]]- The company is located in New York and its main objective in applying for the TLD is to a trusted, hierarchical, and intuitive online marketplace for gift-related products, services, and information. The company plans to sell .gifts domain names through ICANN accredited [[registrars]] and to reserve and auction premium domain names. [[Afilias]] will provide its back-end registry services.<ref>[http://news.dot-nxt.com/gtld/gifts Lucy Ventures, LLC Application for .Gifts]</ref> | # [[Lucy Ventures, LLC]]- The company is located in New York and its main objective in applying for the TLD is to a trusted, hierarchical, and intuitive online marketplace for gift-related products, services, and information. The company plans to sell .gifts domain names through ICANN accredited [[registrars]] and to reserve and auction premium domain names. [[Afilias]] will provide its back-end registry services.<ref>[http://news.dot-nxt.com/gtld/gifts Lucy Ventures, LLC Application for .Gifts]</ref> |