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'''.tui''' is a [[GeoTLD]] that was initially submitted as a [[Brand TLD]] being proposed in [[ICANN]]'s [[New gTLD Program]]. The applicant is [[TUI AG]].<ref>[ Reveal Day 13 June 2012 – New gTLD Applied-For Strings]</ref>
This string, applied for by its applicant as a [[Brand TLD]], was deemed a [[GeoTLD|Geographic TLD]] by ICANN's [[Geographic Names Panel]], referring to a province in Burkina Faso. Geo TLDs must have government support in order to pass evaluation and proceed towards delegation.<ref>[ Told You So Four New gTLDs Given Geographic Surprise others Given a Pass,] Retrieved 7 Mar 2013</ref> The applicant failed the [[Initial Evaluation]] because of this geographic ruling. It requested and passed [[Extended Evaluation]].<ref>[ Five gTLDs Fail the Geo Test, Domain Incite] Retrieved 4 Oct 2013</ref>

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