.vermögensberatung

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Status: Proposed
Language: German
Manager: DVAG
Registry Provider: RegistryASP
Type: IDN New gTLD
Category: Commerce
Priority #: 71

.vermögensberatung is a German word meaning "financial advice." It is a internationalized top level domain name (IDN) that was proposed in ICANN's New gTLD Program by Deutsche Vermögensberatung Aktiengesellschaft DVAG. .vermögensberatung was delegated to the Root Zone of the DNS on the 27th September 2014, completing the successful application for the string.[1]

Background

Founded in 1975 by Dr. Reinfried Pohl in 1975, the company offers financial and investment advice to more than 5.5 millions of clients in Germany, Austria and Switzerland through its large network of financial agents. The company operates 3,100 offices and it is one of the largest financial consulting companies in Germany. The primary goal of DVAG in applying for the delegation of the .vermögensberatung is to protect its brand name and to promote its products and services to all German-speaking consumers and to provide them an opportunity to easily find financial investment agents and to access their services. KSRegistry will provide back-end registry solutions for the company.[2]

The company also applied for .vermögensberater, which means "financial advisor".

It will be a closed TLD used for its own advertising and development purposes: "It is envisaged that DVAG will be the sole registrant of domain names within the TLD, which will ensure that such domain names only are used for purposes authorized by DVAG in its online brand promotion efforts."[2]

Contract signed

On the 23rd June 2014, Deutsche Vermögensberatung Aktiengesellschaft (DVAG) received a Registry Agreement signed by ICANN for .vermögensberatung after passing the Initial Evaluation.[3]

Delegation

.vermögensberatung was delegated to the Root Zone of the DNS on the 27th September 2014, completing the successful application for the string.[4]

References

  1. ICANN delegated strings Retrieved 5th December 2014.
  2. 2.0 2.1 DVAG Application for Vermögensberatung
  3. Registry Agreements, ICANN.org Retrieved 05 December 2014
  4. ICANN delegated strings Retrieved 5th December 2014.