'''.afl''' is a proposed [[Niche TLD]] in [[ICANN]]'s [[New gTLD Program|new gTLD program]]. The applicant is the [[Australian Football League]], which has partnered with [[Melbourne IT]] as an application consultant and [[ARI Registry Services]] as the back-end technical provider.<ref>[http://domainincite.com/afl-to-apply-for-dot-brand-gtld/ AFL to Apply for Dot brand gTLD, DomainIncite.com]</ref> Australian rules football is different than both American football and international fútbol (soccer).<ref>[http://en.wikipedia.org/wiki/Australian_rules_football Australian Rules Football, Wikipedia.org]</ref>
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'''.afl''' is a proposed [[Brand TLD]] in [[ICANN]]'s [[New gTLD Program|new gTLD program]]. The applicant is the [[Australian Football League]], which has partnered with [[Melbourne IT]] as an application consultant and [[ARI Registry Services]] as the back-end technical provider.<ref>[http://domainincite.com/afl-to-apply-for-dot-brand-gtld/ AFL to Apply for Dot brand gTLD, DomainIncite.com]</ref> Australian rules football is different than both American football and international fútbol (soccer).<ref>[http://en.wikipedia.org/wiki/Australian_rules_football Australian Rules Football, Wikipedia.org]</ref>
==Application Details==
==Application Details==
The following is excerpted from the applicant's response to question #18:
The following is excerpted from the applicant's response to question #18: