.移动

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Status: Proposed
Language: Chinese (Hans/Simplified)
Translates to: mobile
Manager: Afilias
Registry Provider: Afilias
Type: IDN gTLD
Category: Technology
Priority #: 80

.移动 is an IDN gTLD being proposed in ICANN's New gTLD Program. The applicant is Afilias.[1]

.移动 是一个国际化通用顶级域名。该域名已被纳入ICANN的新通用顶级域名计划。申请人为Afilias公司。

Application Details

Excerpted from applicant response to question #18 in TLD application:

"The mission of the .MOBI (CHINESE IDN) TLD is to become one of the most usable, accessible and recognizable namespaces on the Internet for Chinese-speaking populations around the globe, and to establish meaningful and relevant identities for companies and individuals who elect to promote their companies by using this TLD. Further, this TLD intends to become the TLD of choice for those Chinese-speakers throughout the world who opt to use mobile devices as their first choice to access the Internet. The primary purpose is to foster a sense of professionalism, trust and ease of access among customers, businesses and organizations who elect to use the .MOBI (CHINESE IDN) TLD.

[..]

.MOBI (CHINESE IDN) will be an open TLD, generally available to all registrants (except in the Sunrise period). The domains can be used for any purpose, including for business use, for personal use and by organizations. There are no content or use restrictions for this TLD."[2]

申请细节

申请人旨在将【.移动】打造为针对中文使用者的,最普遍且最易使用的顶级域名之一,并帮助公司和个人树立鲜明的特性及进行品牌推广。另外,该域名旨在成为那些将手机移动通讯工具视为上网第一选择的中文使用者的首选。【.移动】的首要目的在于推动域名专业性,可信度以及对于用户友好性。

【.移动】将成为一个对所有申请人开放的顶级域名。下级域名可以广泛应用与各种目的,包括商用,私人或组织使用。基本说来,申请人没有给该域名设定明确的使用限制。

References