|Registry Backend:||Uniregistry, Corp.|
|Parked Domain %:||84.71 %|
|Delegation:||06 December 2014|
|General Availability:||04 June 2015|
The gTLD is intended for the use the adult entertainment community. ICM Registry CEO Stuart Lawley explained that all registered domain names under the .xxx gTLD will be grandfathered under the .adult gTLD if approved by ICANN. Matching names with .adult domain name extension will be automatically registered to the registrants at no cost. However, a minimal amount will be charged if a registrant eventually decides to activate and use the reserved .adult domain name.
Christian group Morality In Media launched a letter-writing campaign in July 2012 against ICM's three new TLD applications, .adult, .sex, and .porn. The group also protested against .xxx, ICM's original TLD. The group claims that its prediction about .xxx, that it would create more porn and not less, has been vindicated, as porn sites under the .com TLD have not moved to .xxx, and additional new sites have been created under the .xxx extension. With its campaign, MIM asked the U. S. Government and Congress and ICANN to take action against the spread of porn under the Internet by not allowing the three new TLDs into the root zone.