.tatamotors

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Status:	Proposed
Registry Provider:	Verisign
Type:	Brand TLD
Priority #:	677 - Tata Motors Ltd

.tatamotors is a Brand TLD being proposed in ICANN's New gTLD Program. The applicant is Tata Motors Ltd.

Application Details

The following is excerpted from the applicant's response to question #18:

"The new .tatamotors gTLD will operate as a restricted registry, in which Tata Motors Limited (Tata Motors) can create and control domain spaces that promote its brand’s identity and authenticity. In this regard, the .tatamotors will be used by Tata Motors to provide information, services and resources to consumers in a way that promotes trust, convenience and utility. The .tatamotors gTLD will provide an authoritative internet space for Tata Motors, and its affiliates that are associated with the brand. Second and third level domains can then be utilised for branding, marketing and other business strategic purposes, with internet users assured of brand authenticity.

Tata Motors is Indiaʹs largest automobile company, with consolidated revenues of INR 1,23,133 crores (USD 27 billion) in 2010-11. It is the leader in commercial vehicles in each segment, and among the top three in passenger vehicles with winning products in the compact, midsize car and utility vehicle segments. It is the worldʹs fourth largest truck and bus manufacturer. The companyʹs over 25,000 employees are guided by the vision to be ʹʹbest in the manner in which we operate, best in the products we deliver, and best in our value system and ethics.ʹʹ Tata Motors is also expanding its international footprint, established through exports since 1961. The companyʹs commercial and passenger vehicles are already being marketed in several countries in Europe, Africa, the Middle East, South East Asia, South Asia, CIS, Russia and South America. It has franchisee⁄joint venture assembly operations in Bangladesh, Ukraine, and Senegal. Listed on the New York Stock Exchange, NYSE, Tata Motors is also involved in various joint ventures and has considerable other holdings globally including the iconic Jaguar Land Rover in the United Kingdom. Tata Motors aims to be world-class automotive innovators, developing world-class vehicles through the advancement of its technical knowledge and its product engineering processes In this regard, consumer trust and continuous innovation are paramount considerations in all its activities."