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'''Direct Navigation''' (also known as Type-in Traffic) represents a visitor's intention to search over the Internet in order to navigate to a website directly by means of the website address bar. Direct navigation also involved bypassing online search engines to navigate directly to the desired domain by means of organic search. In other words, by means of direct navigation one can find the information desired without using a search engine,clicking on another website's link or by means of a directory of sites. <ref>[http://www.brandchannel.com/images/papers/445_Direct_Navigation_final.pdf Direct Navigation Definition]</ref>
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'''Direct Navigation''' (also known as Type-in Traffic) is the action of visiting a website while bypassing online search engines to arrive organically at the desired domain. In other words, by means of direct navigation one can find the information desired without using a search engine; this can be done by specifying the desired site directly in a browser's address bar, clicking on another website's link, or by means of a directory.<ref>[http://www.brandchannel.com/images/papers/445_Direct_Navigation_final.pdf Direct Navigation Definition]</ref>
    
==Short overview==
 
==Short overview==