The DotGreen Community, Inc.

Type:	Registry and Non-Profit
Industry:	Internet
Founded:	2007
Founder(s):	Annalisa Roger
Headquarters:	Greenbrae, California
Country:	USA
Website:	dotgreen.org, dotgreenfoundation.org
Facebook:	DotGreen Community
LinkedIn:	DotGreen.org
Twitter:	@DotGreenTLD
Key People
Annalisa Roger, Founder & CEO Tim Switzer, COO, CFO Jennifer Knoll, Director of Development Jennifer Bullock, Director of Corp. Communications Bret Fausett, Member of Board of Directors John Deneen, Scientific & Technical Advisor

The DotGreen Community, Inc. is an applicant for the .green in ICANN'S New gTLD Program. The organization is considered the pioneer in initiating an environmental top level domain. The proposed gTLD stands for "Global Response to Environmental and Economic Necessities" (GREEN), and is dedicated for use by individuals, communities, industries and environmental organizations supporting the spread of green consciousness around the world. The organization aims to use the .green TLD to promote the green economy, innovation and conservation. The organization aims to use profits from the gTLD to fund environmental sustainability projects for organizations worldwide, which will be managed by its scientific advisory committee.

.green is the second most viewed domain, as of November, 2011, on .nxt's comprehensive list of declared gTLD applicants.

Background

The DotGreen initiative was begun in 2007 by Annalisa Roger, and was the first environmental TLD to be proposed to both Internet and environmental communities. The initiative was built around a U.S not for profit organization called The DotGreen Foundation, incorporated in 2008 as a legal For Public Benefit Charity with U.S. 501 (c)3 Tax Exempt Status. In 2011, The DotGreen Community, Inc., a private corporation, was formed in California to grow global community support, raise money, apply to ICANN and hire an experienced team to provide the business, marketing and registry services required for the .green TLD.

On December 1st, 2011, It was announced that the former Vice President of Registry Services at Neustar, Tim Switzer, joined the DotGreen team as its COO and CFO. DotGreen has partnered with Neustar to provide a stable and secure back-end registry operations for the .green TLD.

DotGreen lobbies the GAC

Roger, on behalf of the DotGreen Community, wrote a letter to ICANN's GAC expressing her concern that the .green TLD should be operated by a company or organization dedicated to the environmental movement. Although DotGreen did not file a community application, despite having the support of a number of environmental organizations, the other three applicants for the TLD are portfolio applicants Top Level Domain Holdings, [[Afilias], and Demand Media (United TLD Holdco, Ltd.), and Roger argues that these companies are only out to sell as many domains as they can, instead of fostering a committed environmental domain space.

People and Planet

Since ICANN 43 in Costa Rica, DotGreen has been hosting a green-centric event on the Saturday before the start of ICANN. This event is known as People and Planet. In Costa Rica, it involved planting trees and experiencing local flora and fauna by hiking and river rafting. In Prague, the People and Planet event involved going to a local farmer's market, creating a lunch from the locally sourced ingredients, and going on a bike ride to experience the many multi-use paths that allow natives to move without fossil fuels. In Toronto, the group of 50 people from 12 countries planted 400 trees on the nearby Ward's Island, where the tress are important to the ecologically rare sand dune systems in the area.

As Kathy Kleiman noted during the Toronto event, "[this interaction with nature] will bring life, and really meaning, to the types of activities we're doing with Internet law and policy the rest of the week at ICANN".

Videos

ICANN 45 in Toronto, People and Planet <videoflash>53546105</videoflash>