Changes

The following is excerpted from the applicant's response to question #18:

The following is excerpted from the applicant's response to question #18:

"The new .chanel gTLD will operate as a restricted registry, in which Chanel International B.V. (Chanel) can create and control domain spaces that promote and protect its brand identity and authenticity. Chanel is a wholly-owned subsidiary of Cheremaw SARL which, together with its affiliates such as Chanel, Inc., forms part of the Chanel Group of Companies (Chanel Group). The .chanel gTLD will provide an authoritative internet space for the Chanel Group to provide information, services and resources to consumers in a way that promotes trust, convenience and utility. Second and third level domain names will be utilized for online marketing purposes, with internet users assured of brand authenticity.

"The new .chanel gTLD will operate as a restricted registry, in which Chanel International B.V. (Chanel) can create and control domain spaces that promote and protect its brand identity and authenticity. Chanel is a wholly-owned subsidiary of Cheremaw SARL which, together with its affiliates such as Chanel, Inc., forms part of the Chanel Group of Companies (Chanel Group). The .chanel gTLD will provide an authoritative Internet space for the Chanel Group to provide information, services and resources to consumers in a way that promotes trust, convenience and utility. Second and third level domain names will be utilized for online marketing purposes, with Internet users assured of brand authenticity.

Since its establishment in France in 1924 by Gabrielle ‘Coco’ Chanel, the Chanel brand remains dedicated to luxury, fashion style and image.  The Chanel Group offers a broad range of luxury products, including Haute Couture, ready-to-wear, fragrance, cosmetics, leather goods, accessories, fine jewelry and watches.  With offices around the world, the Chanel Group has over 24 boutiques and over 90 locations at select retailers within the US. As a global luxury brand, the Chanel Group also maintains over 180 boutiques and stores throughout Asia, Europe, Middle East, Oceania and North and South America. As a luxury and style icon, strengthened brand identity and brand recognition together with consumer trust are paramount considerations in the Chanel Group’s business activities.

Since its establishment in France in 1924 by Gabrielle ‘Coco’ Chanel, the Chanel brand remains dedicated to luxury, fashion style and image.  The Chanel Group offers a broad range of luxury products, including Haute Couture, ready-to-wear, fragrance, cosmetics, leather goods, accessories, fine jewelry and watches.  With offices around the world, the Chanel Group has over 24 boutiques and over 90 locations at select retailers within the US. As a global luxury brand, the Chanel Group also maintains over 180 boutiques and stores throughout Asia, Europe, Middle East, Oceania and North and South America. As a luxury and style icon, strengthened brand identity and brand recognition together with consumer trust are paramount considerations in the Chanel Group’s business activities.

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At this stage, Chanel does not intend to utilize Internationalized Domain Names (IDNs) at the second level. However, as the use of the .chanel gTLD evolves, it is anticipated that Chanel may utilize IDNs within the .chanel domain space to allow internet users to engage with .chanel in their native language, creating a more positive user experience and encouraging diversity.

At this stage, Chanel does not intend to utilize Internationalized Domain Names (IDNs) at the second level. However, as the use of the .chanel gTLD evolves, it is anticipated that Chanel may utilize IDNs within the .chanel domain space to allow Internet users to engage with .chanel in their native language, creating a more positive user experience and encouraging diversity.

Chanel is a well-recognized global brand with its “Chanel” trademarks registered by the Chanel Group throughout the world.  The Chanel Group also owns trademarks in its wide range of luxury products.  Chanel believes that the .chanel gTLD is unlikely to cause confusion with either a generic term or any existing TLDs.  Chanel trademarks are a leading global brand with significant reputation across the world as a luxury fashion house and Chanel has used the Chanel brand in conjunction with its luxury goods businesses for almost 90 years. As such, the Chanel brand is famous as a luxurious fashion and style icon.

Chanel is a well-recognized global brand with its “Chanel” trademarks registered by the Chanel Group throughout the world.  The Chanel Group also owns trademarks in its wide range of luxury products.  Chanel believes that the .chanel gTLD is unlikely to cause confusion with either a generic term or any existing TLDs.  Chanel trademarks are a leading global brand with significant reputation across the world as a luxury fashion house and Chanel has used the Chanel brand in conjunction with its luxury goods businesses for almost 90 years. As such, the Chanel brand is famous as a luxurious fashion and style icon.