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{{TLD|
{{TLD|
|logo =
|logo =
|status = Proposed
|status = Delegated
|manager = [[Scandinavian Airlines System Group]]
|manager =
|country =
|country =
|language =
|language =
|type = [[Brand gTLD]]
|type = [[Brand gTLD]]
|community = No
|community = No
|priority = <s>616 - [[Scandinavian Airlines System Group]] (SAS AB)</s><br>1339 - [[Research IP LLC]]
|keypeople =
|keypeople =
}}
}}
'''.sas''' is a proposed [[Brand gTLD]] in [[ICANN]]'s [[New gTLD Program|new gTLD program]]. However, there are two brands applying for rights to the abbreviated form of their names.
'''.sas''' is a delegated [[Brand gTLD]] in [[ICANN]]'s [[New gTLD Program|new gTLD program]]. There were originally two brands applying for rights to the abbreviated form of their names, but [[Research IP LLC]]'s application prevailed. The extension was delegated to the [[Root Zone]] on 18 December 2015. <ref>[http://newgtlds.icann.org/en/program-status/delegated-strings .SAS Delegation. Retrieved 28 Dec 2015.]</ref>
==Current Applicants==
==Current Applicant==
# [[Research IP LLC]] - a wholly owned subsidiary of SAS Institute, a large software manufacturer based in North Carolina, USA.<ref>Response to 18a</ref>
===Private Auction===
In November 2014, the two applicants resolved the contention set via a [[private auction]] that concluded with Research IP LLC winning the rights to the string.<ref>[http://domainincite.com/17622-battles-for-chat-style-tennis-bingo-and-sas-are-over Battles for .chat, .style, .tennis, .bingo, and .sas Are Over] ''By Kevin Murphy, DomainIncite.com''; Retrieved 13 Nov 2014</ref>
==Previous Applicant==
# [[Scandinavian Airlines System Group]] - the largest aviation company in Scandinavia, 2011 and its reported 2011 revenue was SEK 36.7 billion.<ref>[http://www.sasgroup.net/SASGROUP_IR/CMSForeignContent/SAS_%C3%85R2011_eng.pdf SasGroup.net]</ref>
# [[Scandinavian Airlines System Group]] - the largest aviation company in Scandinavia, 2011 and its reported 2011 revenue was SEK 36.7 billion.<ref>[http://www.sasgroup.net/SASGROUP_IR/CMSForeignContent/SAS_%C3%85R2011_eng.pdf SasGroup.net]</ref>
==References==
==References==