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Given that [[ICANN]] has yet to create and allocate .berlin as an extension, Mr. Krischenowski's company does not have assurance that they will indeed become the managers of that particular space; this is further emphasized given that [[Minds + Machines]] has apparrently started its own initiative, challenging not only .berlin, but other proposed new [[gTLD]]s like [[.gay]].<ref>[http://www.domainnews.com/en/exclusive-interview-with-dirk-krischenowski-dotberlin-qwe-did-not-ask-minds-a-machines-for-helpq.html DomainNews.com]</ref>
 
Given that [[ICANN]] has yet to create and allocate .berlin as an extension, Mr. Krischenowski's company does not have assurance that they will indeed become the managers of that particular space; this is further emphasized given that [[Minds + Machines]] has apparrently started its own initiative, challenging not only .berlin, but other proposed new [[gTLD]]s like [[.gay]].<ref>[http://www.domainnews.com/en/exclusive-interview-with-dirk-krischenowski-dotberlin-qwe-did-not-ask-minds-a-machines-for-helpq.html DomainNews.com]</ref>
 
===DOTZON===
 
===DOTZON===
Mr. Krischenowski's interest in new [[gTLD]]s, and his expertise in the development process thus far, led him to found [[DOTZON]]. The company consults other individuals and companies regarding the new gTLD process, and helps them to brand themselves, build a strategy, and  prepare for the application. They are also offer to help with the actual launch and operation of the TLD, and ensure that all ICANN requirements are met. Dirk notes the importance of these services given that, ""Applicants may find they only get one shot at applying for a new TLD though, as TLD strings will be distributed on a first come, first served basis."<ref>[http://goldsteinreport.com/article.php?article=7295 GoldsteinReport.com]</ref>
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Mr. Krischenowski's interest in new [[gTLD]]s, and his expertise in the development process thus far, led him to found [[DOTZON]]. The company consults other individuals and companies regarding the new gTLD process, and helps them to brand themselves, build a strategy, and  prepare for the application. They are also offer to help with the actual launch and operation of the TLD, and ensure that all ICANN requirements are met. Dirk notes the importance of these services given that, ""Applicants may find they only get one shot at applying for a new TLD though, as TLD strings will be distributed on a first come, first served basis."<ref>[http://goldsteinreport.com/article.php?article=7295 GoldsteinReport.com]</ref> They are the only German company that specializes in gTLD consultations, and one of few such companies in existence worldwide.<ref>[http://dotzon.de/dotzon/ dotzon.de]</ref>
    
==Industry Participation==
 
==Industry Participation==

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