Changes

Liodice strongly opposed the new [[gTLD]] program since the approval of the [[ICANN Board]] on June 2011. He sent a letter to [[Rod Beckstrom]], ICANN President and CEO on August 4, 2011 stating that the implementation of the unlimited [[TLD]] is '''"economically unsupportable"''' it might cause '''"irreparable harm and damage, no obvious benefits and no consensus support"''' from businesses, consumers, academics, researches and government agencies. He emphasized that the unlimited expansion of new TLD may result to economic harms which include misappropriation of intellectual property, defensive registrations, domain navigation dilution, increased [[cybersquatting]], reduced investment by intellectual property owners and losses from failed TLDs. He also alleged ICANN of violating its Memorandum of Agreement (MOU) with the U.S. [[Department of Commerce]]. Furthermore, requested ICANN to consider the concerns of brand owners whom he represents and stop the implementation of the program. He also expressed that ANA is open for discussion to resolve the matter but if ICANN ignores their position, he threatened that the association will take all measures to stop the new gTLD program.<ref>[http://www.icann.org/en/correspondence/liodice-to-beckstrom-04aug11-en.pdf Liodice Letter to ICANN]]</ref> <ref>[http://www.mediapost.com/publications/article/160937/liodice-kicks-off-ana-with-battle-cry-against-ican.html Liodice Kicks Off ANA With Battle Cry Against ICANN]</ref>

Liodice strongly opposed the new [[gTLD]] program since the approval of the [[ICANN Board]] on June 2011. He sent a letter to [[Rod Beckstrom]], ICANN President and CEO on August 4, 2011 stating that the implementation of the unlimited [[TLD]] is '''"economically unsupportable"''' it might cause '''"irreparable harm and damage, no obvious benefits and no consensus support"''' from businesses, consumers, academics, researches and government agencies. He emphasized that the unlimited expansion of new TLD may result to economic harms which include misappropriation of intellectual property, defensive registrations, domain navigation dilution, increased [[cybersquatting]], reduced investment by intellectual property owners and losses from failed TLDs. He also alleged ICANN of violating its Memorandum of Agreement (MOU) with the U.S. [[Department of Commerce]]. Furthermore, requested ICANN to consider the concerns of brand owners whom he represents and stop the implementation of the program. He also expressed that ANA is open for discussion to resolve the matter but if ICANN ignores their position, he threatened that the association will take all measures to stop the new gTLD program.<ref>[http://www.icann.org/en/correspondence/liodice-to-beckstrom-04aug11-en.pdf Liodice Letter to ICANN]]</ref> <ref>[http://www.mediapost.com/publications/article/160937/liodice-kicks-off-ana-with-battle-cry-against-ican.html Liodice Kicks Off ANA With Battle Cry Against ICANN]</ref>

On the other hand, ICANN President Rod Beckstrom denied all the claims and accusations made by Liodice and described it as '''"incorrect and problematic in several respects."''' You can read Beckstrom's complete response on his [http://www.icann.org/en/correspondence/beckstrom-to-liodice-09aug11-en.pdf letter to Liodice].

On the other hand, ICANN President Rod Beckstrom denied all the claims and accusations made by Liodice and described it as '''"incorrect and problematic in several respects."''' You can read Beckstrom's complete response on his [http://www.icann.org/en/correspondence/beckstrom-to-liodice-09aug11-en.pdf Letter to Liodice].

Liodice also published a series of video blogs on YouTube talking about ANA's opposition to the ICANN new gTLD.<ref>[http://www.youtube.com/user/ANAmarketers ANA Marketers Channel]</ref>

Liodice also published a series of video blogs on YouTube talking about ANA's opposition to the ICANN new gTLD.<ref>[http://www.youtube.com/user/ANAmarketers ANA Marketers Channel]</ref>