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==Applicants==
 
==Applicants==
 
# [[Donuts]] (Koko Island, LLC), filed for 307 [[TLD]]s, each via different LLCs. The company is applying for .coach as a [[gTLD|generic TLD]]. [[Daniel Schindler]], EVP for Marketing & Sales at Donuts is the contact person in the application. <ref>
 
# [[Donuts]] (Koko Island, LLC), filed for 307 [[TLD]]s, each via different LLCs. The company is applying for .coach as a [[gTLD|generic TLD]]. [[Daniel Schindler]], EVP for Marketing & Sales at Donuts is the contact person in the application. <ref>
[http://www.domainnamenews.com/new-gtlds/donuts-inc-eye-popping-list-of-307-new-top-level-domains/11730 Donuts Inc eye popping list of 307 new top-level domains]</ref>
+
[http://www.domainnamenews.com/new-gtlds/donuts-inc-eye-popping-list-of-307-new-top-level-domains/11730 Donuts Inc eye popping list of 307 new top-level domains]</ref> Their application is a non-brand related application.
 
# [[Coach, Inc.]], a well-known American designer and manufacturer of the luxury handbag Coach and other fashion products. The company filed its application for the string as a [[Brand gTLD]]. <ref>
 
# [[Coach, Inc.]], a well-known American designer and manufacturer of the luxury handbag Coach and other fashion products. The company filed its application for the string as a [[Brand gTLD]]. <ref>
 
[http://www.coach.com/online/handbags/genWCM-1055110051en/Coach_US/CompanyInformation/InvestorRelations/CompanyProfile Coach Company Profile]</ref>
 
[http://www.coach.com/online/handbags/genWCM-1055110051en/Coach_US/CompanyInformation/InvestorRelations/CompanyProfile Coach Company Profile]</ref>

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