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'''.fit''' is an active [[TLD]] in [[ICANN]]'s [[New gTLD Program]]. [[Minds + Machines]] manages the TLD and is its [[Registry]]. The proposed application succeeded and was delegated to the [[Root Zone]] on 06 January, 2015.<ref name="delegation">[http://newgtlds.icann.org/en/program-status/delegated-strings Delegated String, ICANN.org] Retrieved 28 Apr 2015</ref>. General Availability, (on a first come, first serve basis) for the TLD begins 29 April 2015. <ref>http://domainnamewire.com/2015/04/27/new-tlds-this-week-video-fit-and-sale/. Domainnamewire.com. Retrieved 28 Apr 2015</ref>
'''.fit''' is an active [[TLD]] in [[ICANN]]'s [[New gTLD Program]]. [[Minds + Machines Group Limited|MMX]], also known as [[Minds + Machines]], manages the TLD and is its [[Registry]]. The proposed application succeeded and was delegated to the [[Root Zone]] on 06 January, 2015.<ref name="delegation">[http://newgtlds.icann.org/en/program-status/delegated-strings Delegated String, ICANN.org] Retrieved 28 Apr 2015</ref>. General Availability, (on a first come, first serve basis) for the TLD began on 29 April 2015. <ref name=":0">http://domainnamewire.com/2015/04/27/new-tlds-this-week-video-fit-and-sale/. Domainnamewire.com. Retrieved 28 Apr 2015</ref>




==Intended Use==
==Intended Use==
.Fit is an generic top-level domain targeted to the fitness industry including gyms, fitness clothing brands, supplement manufacturers, personal trainers, equipment vendors, and other fitness-related companies and enthusiasts.   
'''.fit''' is a generic top-level domain targeted to the fitness industry including gyms, fitness clothing brands, supplement manufacturers, personal trainers, equipment vendors, and other fitness-related companies and enthusiasts.   


==Delegation Status==
==Delegation Status==
'''.fit''' was delegated to the [[Root Zone]] on 06 January, 2015.<ref name="delegation" />. General Availability for the TLD began on 29 April 2015. <ref name=":0" />


==Notable Users==
==Notable Users==
A .fit domain name, the best way to quickly connect your brand to the global fitness community. Whether you’re a gym, a fitness clothing brand, a supplement maker, a personal trainer, an equipment vendor or any other company in the fitness market, a .fit domain offers you a short, memorable way of linking your brand with the one thing all of your customers want: being fit.
The '''.fit''' top-level domain name, is available to all who want to identify themselves as part of the fitness community, allowing them to quickly connect their brand to the global fitness community.  


.Fit domain names are the easiest way to give your web presence an immediate, hip, and unique branding upgrade.
'''.fit''' domain names are open to all, with no restrictions.


==Applicants==
==Applicants==
[[Top Level Domain Holdings Ltd.]], .fit is one of the 68 applications that  has filed for on its own behalf. Its wholly-owned subsidiary [[Minds + Machines]] will provide back-end registry solutions.<ref>[http://www.tldh.org/2012/06/gtld-application-update-92-applications-submitted/ gTLD Application Update 92 applications submitted, TLDH.org]</ref> This applicant submitted a [[PIC|Public Interest Commitment]], which can be downloaded [https://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/1520 here].
[[Minds + Machines Group Limited|MMX]], also known as [[Minds and Machines, LLC|Minds + Machines]], successfully applied for and was awarded '''.fit''' on 7 November 2014. This applicant submitted a [[PIC|Public Interest Commitment]], which can be downloaded [https://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/1520 here].


==Previous Applicants==
==Previous Applicants==
[[Famous Four Media]] withdrew it application in June 2013, due to a partnership and revenue-sharing model between itself and TLDH.<ref>[http://domainincite.com/13502-famous-four-wins-three-new-gtld-contention-sets Famous Four Media Wins Three New gTLD Contention Sets, DomainIncite.com]Published & Retrieved 25 June 2013</ref><ref>[http://domainincite.com/13528-tldh-and-famous-four-ink-new-gtld-revenue-sharing-deal TLDH and Famous Four Ink New gTLD Revenue Sharing Deal, DomainIncite.com]Published & Retrieved 26 June 2013</ref>
[[Famous Four Media]] withdrew it application in June 2013, due to a partnership and revenue-sharing model between itself and [[Minds + Machines Group Limited|MMX]].<ref>[http://domainincite.com/13502-famous-four-wins-three-new-gtld-contention-sets Famous Four Media Wins Three New gTLD Contention Sets, DomainIncite.com]Published & Retrieved 25 June 2013</ref><ref>[http://domainincite.com/13528-tldh-and-famous-four-ink-new-gtld-revenue-sharing-deal TLDH and Famous Four Ink New gTLD Revenue Sharing Deal, DomainIncite.com]Published & Retrieved 26 June 2013</ref>


==References==
==References==

Latest revision as of 18:27, 7 December 2017

Status: Active
Date Implemented: 29 April 2015
Type: Generic
Category: Health
Website: mmx.co

More information:

.fit is an active TLD in ICANN's New gTLD Program. MMX, also known as Minds + Machines, manages the TLD and is its Registry. The proposed application succeeded and was delegated to the Root Zone on 06 January, 2015.[1]. General Availability, (on a first come, first serve basis) for the TLD began on 29 April 2015. [2]


Intended Use[edit | edit source]

.fit is a generic top-level domain targeted to the fitness industry including gyms, fitness clothing brands, supplement manufacturers, personal trainers, equipment vendors, and other fitness-related companies and enthusiasts.

Delegation Status[edit | edit source]

.fit was delegated to the Root Zone on 06 January, 2015.[1]. General Availability for the TLD began on 29 April 2015. [2]

Notable Users[edit | edit source]

The .fit top-level domain name, is available to all who want to identify themselves as part of the fitness community, allowing them to quickly connect their brand to the global fitness community.

.fit domain names are open to all, with no restrictions.

Applicants[edit | edit source]

MMX, also known as Minds + Machines, successfully applied for and was awarded .fit on 7 November 2014. This applicant submitted a Public Interest Commitment, which can be downloaded here.

Previous Applicants[edit | edit source]

Famous Four Media withdrew it application in June 2013, due to a partnership and revenue-sharing model between itself and MMX.[3][4]

References[edit | edit source]