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===Current Applicants===
===Current Applicants===
# [[Amazon]] - The company applied for 76 new gTLDs including .book through its office in Luxembourg with the help of [[Valideus]], a domain name and IP specialist focused in providing consultancy services for corporations. <ref>[http://www.thebookseller.com/news/amazon-could-own-book-domains-grabs.html Amazon could own .book as domains up for grabs]</ref> Rakuten, Inc. filed a [[Community Objection|community objection]] against this application.<ref>[http://www.iccwbo.org/products-and-services/arbitration-and-adr/expertise/icann-new-gtld-dispute-resolution/pending-cases/ Pending Cases, ICC.ICANN.org]Retrieved 15 May 2013</ref>
# [[Amazon]] - The company applied for 76 new gTLDs including .book through its office in Luxembourg with the help of [[Valideus]], a domain name and IP specialist focused in providing consultancy services for corporations. <ref>[http://www.thebookseller.com/news/amazon-could-own-book-domains-grabs.html Amazon could own .book as domains up for grabs]</ref> Rakuten, Inc. filed a [[Community Objection|community objection]] against this application.<ref>[http://www.iccwbo.org/products-and-services/arbitration-and-adr/expertise/icann-new-gtld-dispute-resolution/pending-cases/ Pending Cases, ICC.ICANN.org]Retrieved 15 May 2013</ref>
===Private Auction===
A [[private auction]] conducted in November 2014 left Amazon as the only applicant for the string.<ref>[http://domainincite.com/17640-another-11-new-gtlds-won-at-auction Another 11 New gTLDs Won at Auction] ''DomainIncite''; By Kevin Murphy; Retrieved 13 Nov 2014</ref>
===Former Applicants===
===Former Applicants===