Changes

The Company is considered to be one of the leading companies in the manufacture and sale of laser MFPs and printers for business. The net sales for the fiscal year ended March 31, 2011 were up to JPY502,830,000,000 (consolidated basis).

The Company is considered to be one of the leading companies in the manufacture and sale of laser MFPs and printers for business. The net sales for the fiscal year ended March 31, 2011 were up to JPY502,830,000,000 (consolidated basis).

The Company has established a long-term, sustainable vision for the development of its business and its strong internet presence, along with technologies such as the World Wide Web and email, are central to this development. This is also reflected by The Company’s domain portfolio, of over 70 domains registered in many generic TLDs and country code TLDs. These domains contain the word ʺbrotherʺ and are used in relation to The Company and not in relation to the generic meaning of the word. The Company envisions that the .BROTHER TLD and the domain names registered under it will provide a great opportunity to interact online with current and potential customers and stakeholders.

The Company has established a long-term, sustainable vision for the development of its business and its strong Internet presence, along with technologies such as the World Wide Web and email, are central to this development. This is also reflected by The Company’s domain portfolio, of over 70 domains registered in many generic TLDs and country code TLDs. These domains contain the word ʺbrotherʺ and are used in relation to The Company and not in relation to the generic meaning of the word. The Company envisions that the .BROTHER TLD and the domain names registered under it will provide a great opportunity to interact online with current and potential customers and stakeholders.

The brand ʺBROTHERʺ is the name of the company itself and is a well-known multinational corporate brand. This brand was established in 1928, and since 1962 has been used as the name of the company. In general, the word ʺbrotherʺ is quite a universal word that means ʺmale sibling.ʺ However ʺBROTHERʺ the brand, is as well-known as the original definition of the word and this indicates the prominence of The Companyʹs goods and services. As The Company has registered this corporate brand in over 130 countries and⁄or trademark jurisdictional regions, this corporate brand serves to clearly remind general customers of the companyʹs goods and services.

The brand ʺBROTHERʺ is the name of the company itself and is a well-known multinational corporate brand. This brand was established in 1928, and since 1962 has been used as the name of the company. In general, the word ʺbrotherʺ is quite a universal word that means ʺmale sibling.ʺ However ʺBROTHERʺ the brand, is as well-known as the original definition of the word and this indicates the prominence of The Companyʹs goods and services. As The Company has registered this corporate brand in over 130 countries and⁄or trademark jurisdictional regions, this corporate brand serves to clearly remind general customers of the companyʹs goods and services.