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There has been early speculation by one academic that the creation of a .eco TLD, while potentially helping some ecological causes, could have the effect of "greenwashing" non-eco-friendly companies and efforts. Greenwashing is defined as companies making deceptive or misleading claims that their services and products are environmentally friendly.<ref>[http://au.finance.yahoo.com/news/academic-sets-sights-eco-label-080457302.html Academic Sets Sights Eco Label, Au.Finance.Yahoo.com]</ref> That academic has stated that it is essential that ICANN award the dot eco bid with strong enviromental credentials and support to deter green washing. [https://twitter.com/#!/DrRimmer/status/167413957861195776]
 
There has been early speculation by one academic that the creation of a .eco TLD, while potentially helping some ecological causes, could have the effect of "greenwashing" non-eco-friendly companies and efforts. Greenwashing is defined as companies making deceptive or misleading claims that their services and products are environmentally friendly.<ref>[http://au.finance.yahoo.com/news/academic-sets-sights-eco-label-080457302.html Academic Sets Sights Eco Label, Au.Finance.Yahoo.com]</ref> That academic has stated that it is essential that ICANN award the dot eco bid with strong enviromental credentials and support to deter green washing. [https://twitter.com/#!/DrRimmer/status/167413957861195776]
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==European Commission Objection==
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==European Commission Communiqué==
The [[European Commission]] objected to all applications for .eco outside of ICANN's defined remediation processes.
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The [[European Commission]] flagged all applications for .eco outside of ICANN's defined remediation processes.
    
Just after [[ICANN]]'s [[GAC]] issued its Early Warnings, which are advice given from one GAC member country to an applicant warning it of potential issues within its application, the [[European Commission]] issued a letter to all applicants within the [[New gTLD Program|new gTLD program]]. The letter highlights 58 applications that "could raise issues of compatibility with the existing legislation .. and/or with policy positions and objectives of the European Union." It notes a desire to open a dialogue with each offending applicant.
 
Just after [[ICANN]]'s [[GAC]] issued its Early Warnings, which are advice given from one GAC member country to an applicant warning it of potential issues within its application, the [[European Commission]] issued a letter to all applicants within the [[New gTLD Program|new gTLD program]]. The letter highlights 58 applications that "could raise issues of compatibility with the existing legislation .. and/or with policy positions and objectives of the European Union." It notes a desire to open a dialogue with each offending applicant.
    
The Commission specifically notes that this objection is not a part of the GAC Early Warning process, and goes on to note that "the Commission does not consider itself legally bound to [ICANN] processes," given that there is not legal agreement between the two bodies.<ref>[http://domainincite.com/docs/20121127093808906.pdf DomainIncite.com/Docs] Published 27 Nov 2012, Retrieved 11 Dec 2012</ref><ref>[http://domainincite.com/11130-europe-rejects-icanns-authority-as-it-warns-of-problems-with-58-new-gtlds Europe Rejects ICANNs Authority As it Warns of Problems with 58 New gTLDs, DomainIncite.com] Published 27 Nov 2012, Retrieved 11 Dec 2012</ref>
 
The Commission specifically notes that this objection is not a part of the GAC Early Warning process, and goes on to note that "the Commission does not consider itself legally bound to [ICANN] processes," given that there is not legal agreement between the two bodies.<ref>[http://domainincite.com/docs/20121127093808906.pdf DomainIncite.com/Docs] Published 27 Nov 2012, Retrieved 11 Dec 2012</ref><ref>[http://domainincite.com/11130-europe-rejects-icanns-authority-as-it-warns-of-problems-with-58-new-gtlds Europe Rejects ICANNs Authority As it Warns of Problems with 58 New gTLDs, DomainIncite.com] Published 27 Nov 2012, Retrieved 11 Dec 2012</ref>
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==References==
 
==References==
 
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