Line 27: |
Line 27: |
| What do you anticipate your proposed gTLD will add to the current space in terms of competition, differentiation or innovation? | | What do you anticipate your proposed gTLD will add to the current space in terms of competition, differentiation or innovation? |
| Amazon values the opportunity to be one of the first companies to own a gTLD. A .ZERO registry will: | | Amazon values the opportunity to be one of the first companies to own a gTLD. A .ZERO registry will: |
− | • Provide Amazon with additional controls over its technical architecture, offering a stable and secure foundation for online communication and interaction.
| + | * Provide Amazon with additional controls over its technical architecture, offering a stable and secure foundation for online communication and interaction. |
− | • Provide Amazon a further platform for innovation.
| + | * Provide Amazon a further platform for innovation. |
− | • Enable Amazon to protect its intellectual property rights.
| + | * Enable Amazon to protect its intellectual property rights. |
| | | |
| What goals does your proposed gTLD have in terms of user experience? | | What goals does your proposed gTLD have in terms of user experience? |
Line 38: |
Line 38: |
| Registration of a domain name in the .ZERO registry will be undertaken in four steps: (i) Eligibility Confirmation, (ii) Naming Convention Check, (iii) Acceptable Use Review, and (iv) Registration. All domains in the .ZERO registry will remain the property of Amazon. | | Registration of a domain name in the .ZERO registry will be undertaken in four steps: (i) Eligibility Confirmation, (ii) Naming Convention Check, (iii) Acceptable Use Review, and (iv) Registration. All domains in the .ZERO registry will remain the property of Amazon. |
| For example, on the rules of eligibility, each applied for character string must conform to the .ZERO rules of eligibility. Each .ZERO name must: | | For example, on the rules of eligibility, each applied for character string must conform to the .ZERO rules of eligibility. Each .ZERO name must: |
− | • be at least 3 characters and no more than 63 characters long
| + | * be at least 3 characters and no more than 63 characters long |
− | • not contain a hyphen on the 3rd and 4th position (tagged domains)
| + | * not contain a hyphen on the 3rd and 4th position (tagged domains) |
− | • contain only letters (a-z), numbers (0-9) and hyphens or a combination of these
| + | * contain only letters (a-z), numbers (0-9) and hyphens or a combination of these |
− | • start and end with an alphanumeric character, not a hyphen
| + | * start and end with an alphanumeric character, not a hyphen |
− | • not match any character strings reserved by ICANN
| + | * not match any character strings reserved by ICANN |
− | • not match any protected country names or geographical terms
| + | * not match any protected country names or geographical terms |
| Additionally: | | Additionally: |
− | • Internationalized domain names (IDN) may be supported in the .ZERO registry at the second level.
| + | * Internationalized domain names (IDN) may be supported in the .ZERO registry at the second level. |
− | • The .ZERO registry will respect third party intellectual property rights.
| + | * The .ZERO registry will respect third party intellectual property rights. |
− | • .ZERO domains may not be delegated or assigned to third party organizations, institutions, or individuals.
| + | * .ZERO domains may not be delegated or assigned to third party organizations, institutions, or individuals. |
− | • All .ZERO domains will carry accurate and up-to-date registration records.
| + | * All .ZERO domains will carry accurate and up-to-date registration records. |
| Amazon’s Intellectual Property group reserves the right to revoke a license to use a .ZERO domain name, at any time, if any use of a .ZERO domain name violates the Domain Management Policy. | | Amazon’s Intellectual Property group reserves the right to revoke a license to use a .ZERO domain name, at any time, if any use of a .ZERO domain name violates the Domain Management Policy. |
| | | |
Line 56: |
Line 56: |
| Describe whether and in what ways outreach and communications will help to achieve your projected benefits? | | Describe whether and in what ways outreach and communications will help to achieve your projected benefits? |
| There is no foreseeable reason for Amazon to undertake public outreach or mass communication about its new gTLD registry because domains will be provisioned in line with Amazon’s business goals."<ref>[http://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/934 Application Download, gTLDresult.ICANN.org] Retrieved 1 Mar 2013</ref> | | There is no foreseeable reason for Amazon to undertake public outreach or mass communication about its new gTLD registry because domains will be provisioned in line with Amazon’s business goals."<ref>[http://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/934 Application Download, gTLDresult.ICANN.org] Retrieved 1 Mar 2013</ref> |
| + | |
| ==References== | | ==References== |
| {{reflist}} | | {{reflist}} |