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Further information is available at: [https://www.home.eco/ www.home.eco].  
 
Further information is available at: [https://www.home.eco/ www.home.eco].  
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== Launch Schedule ==
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== Launch ==
    
The .eco domain will launch with a 60 day end date sunrise, followed by a two week quiet period.  
 
The .eco domain will launch with a 60 day end date sunrise, followed by a two week quiet period.  
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The community includes:  
 
The community includes:  
* Not-for-profit mission-based organizations, both small and large, that work for the good of the planet.
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* '''Not-for-profit''' mission-based organizations, both small and large, that work for the good of the planet.
* Businesses of all sizes committed to providing products and services that encourage positive environmental change.
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* '''Businesses''' of all sizes committed to providing products and services that encourage positive environmental change.
* Government bodies that support sustainability through programs, infrastructure, and funding among other policies and actions.
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* '''Government''' bodies that support sustainability through programs, infrastructure, and funding among other policies and actions.
* People who participate in and support environmental change.
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* '''People''' who participate in and support environmental change.
 
The community welcomes those that have been working toward positive change for years or even decades, as well as those who are ready to get started today.
 
The community welcomes those that have been working toward positive change for years or even decades, as well as those who are ready to get started today.
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Review registry and launch policies at: [https://www.home.eco/registrars/policies/ www.home.eco/registrars/policies]
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Registry and launch policies are at: [https://www.home.eco/registrars/policies/ www.home.eco/registrars/policies]
    
==Contention History==
 
==Contention History==
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=== Original Applicants ===
 
=== Original Applicants ===
 
''Prevailing Applicant''
 
''Prevailing Applicant''
# [[Big Room Inc.]] - The only [[Community gTLD |Community-priority application]]. This applicant submitted a [[PIC|Public Interest Commitment]], which can be downloaded [https://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/1753 here].
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''Other Applicants''  
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1. [[Big Room Inc.]] - The only [[Community gTLD |community-priority application]]. This applicant submitted a [[PIC|Public Interest Commitment]], which can be downloaded [https://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/1753 here].
# [[Donuts]] (Little Birch, LLC) - one of 307 gTLD applications submitted by the company. This applicant submitted a [[PIC|Public Interest Commitment]], which can be downloaded [https://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/790 here].
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# [[planet.ECO LLC]] - A US-based Small Disadvantaged Business, ([http://www.sba.gov/content/disadvantaged-businesses SBA-SDB)], and exclusive owner of the only US-based .ECO® trademark.<ref>[https://tsdr.uspto.gov/#caseNumber=3716170&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch .ECO U.S. Trademark, Registrant planet.ECO LLC. Retrieved 03 Nov 2015.]</ref>
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''Other Applicants''
# [[Top Level Domain Holdings Ltd.]] (TLDH) - one of 68 gTLD applications submitted by the company. This applicant submitted a [[PIC|Public Interest Commitment]], which can be downloaded [https://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/1523 here].
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2. [[Donuts]] (Little Birch, LLC) - one of 307 gTLD applications submitted by the company. This applicant submitted a [[PIC|Public Interest Commitment]], which can be downloaded [https://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/790 here].
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3. [[planet.ECO LLC]] - A US-based Small Disadvantaged Business, ([http://www.sba.gov/content/disadvantaged-businesses SBA-SDB)], and exclusive owner of the only US-based .ECO® trademark.<ref>[https://tsdr.uspto.gov/#caseNumber=3716170&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch .ECO U.S. Trademark, Registrant planet.ECO LLC. Retrieved 03 Nov 2015.]</ref>
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4. [[Top Level Domain Holdings Ltd.]] (TLDH) - one of 68 gTLD applications submitted by the company. This applicant submitted a [[PIC|Public Interest Commitment]], which can be downloaded [https://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/1523 here].
    
===Contention===
 
===Contention===
 
.eco was one of the most publicly contested gTLD applications. By early 2009 [[Big Room Inc.]] and Dot Eco LLC had declared their intent to apply for .eco. Dot Eco LLC was endorsed by Al Gore, the Alliance for Climate Protection, the Sierra Club and Surfrider Foundation, but eventually chose not to seek community status. Big Room Inc. was initially endorsed by Green Cross International and WWF International.   
 
.eco was one of the most publicly contested gTLD applications. By early 2009 [[Big Room Inc.]] and Dot Eco LLC had declared their intent to apply for .eco. Dot Eco LLC was endorsed by Al Gore, the Alliance for Climate Protection, the Sierra Club and Surfrider Foundation, but eventually chose not to seek community status. Big Room Inc. was initially endorsed by Green Cross International and WWF International.   
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In August 2009, Dot Eco LLC released a 'green paper' critiquing Big Room's approach. Big Room did not respond to the critique other than that it was  'unfortunate'.<ref>[http://news.bbc.co.uk/2/hi/8199802.stm Green Domain Sparks War of Words, BBCNews.com]</ref> In 2011, Al Gore withdrew support for Dot Eco LLC. A spokesman explained that they had decided to focus on global climate issues.<ref>[http://www.businessgreen.com/bg/news/2112810/al-gore-mikhail-gorbachev-control-eco-domain Al Gore Mikhail Gorbachev Control Eco Domain, BusinessGreen.com]</ref> Despite losing Gore's support, Dot Eco LLC maintained its intention to submit a .eco application. TLDH eventually acquired Dot Eco LLC and applied for .eco without requesting community priority.   
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In August 2009, Dot Eco LLC released a 'green paper' critiquing Big Room's approach. Big Room did not respond to the critique other than that it was  'unfortunate'.<ref>[http://news.bbc.co.uk/2/hi/8199802.stm Green Domain Sparks War of Words, BBCNews.com]</ref> Media characterization of the conflict generated significant press coverage, ranging from the New York Times to the Financial Times. Following this, in 2011, Al Gore withdrew support for Dot Eco LLC. A spokesman explained that they had decided to focus on global climate issues.<ref>[http://www.businessgreen.com/bg/news/2112810/al-gore-mikhail-gorbachev-control-eco-domain Al Gore Mikhail Gorbachev Control Eco Domain, BusinessGreen.com]</ref> Despite losing Gore's support, Dot Eco LLC maintained its intention to submit a .eco application. TLDH eventually acquired Dot Eco LLC and then applied for .eco without requesting community priority.   
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In the interim, Big Room's proposal had gathered the support of more than 50 of the world's leading environmental organizations, including UN Environment, the International Union for the Conservation of Nature, WWF, Greenpeace, and many others. These groups had collaborated independently on developing a unified vision for how .eco could support the interests of the community. This vision formed the backbone of the community section of Big Room's .eco application.
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In the interim, Big Room's proposal had gathered the support of more than 50 of the world's leading environmental organizations, including UN Environment, the International Union for the Conservation of Nature, WWF, Greenpeace, and many others. These groups had collaborated independently on developing a unified vision for how .eco could support the interests of the community. This vision formed the backbone of the community priority section of Big Room's .eco application.
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In 2012 it was revealed that four companies applied for .eco - Big Room, Donuts, Planet.eco and TLDH. Of these, only Big Room sought community designation. All applicants passed initial financial, technical and operational evaluation, except for Planet.eco, which failed, scoring 1/12 points. Planet.eco then sought extended evaluation, which it passed. Planet.eco then filed a limited rights objection against TLDH, which failed. Big Room Inc. then elected to undertake community priority evaluation, which it passed.
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In 2012 it was revealed that four groups applied for .eco - Big Room, Donuts, Planet.eco and TLDH. Of these, only Big Room sought community priority. All applicants passed initial financial, technical and operational evaluation, except for Planet.eco, which failed. Planet.eco then sought extended evaluation, which it passed. Planet.eco then filed a limited rights objection against TLDH, which failed. Big Room Inc. elected to undertake community priority evaluation, which it passed.
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Donuts and TLDH then filed a reconsideration request to the ICANN Board, attempting to reverse this decision. The Board rejected the request. The rejection was then appealed to an independent panel, which also rejected the attempt. No applicant contested the ICANN Board's adoption of the panel's decision.  
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Donuts and TLDH then filed a Board Reconsideration request attempting to reverse this decision. The ICANN Board rejected the request. This rejection was then appealed to an independent review panel, which also rejected the attempt. No applicant contested the ICANN Board's adoption of the panel decision. As a result, following a four year evaluation and appeals process, Big Room now operates the .eco registry.   
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As a result, following a four year evaluation and appeals process, Big Room now operates the .eco registry.   
    
=== Planet.ECO Trademark Litigation ===
 
=== Planet.ECO Trademark Litigation ===