DomainParking.com: Difference between revisions
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==The Concept of Domain Parking | ==The Concept of Domain Parking== | ||
[[Domain Parking]] is the registration of a domain name without the intent to create and develop a unique site but rather "reserve" it for future development by the registrant or another party. A parked page can potentially generate high levels of traffic, and thus may just be a page full of advertisements.<ref>[http://www.nominet.org.uk/digitalAssets/28812_Domaining_dropcatching_and_the_secondary_market_Sept_07.pdf Domaining Dropcatching and the Secondary Market, Nominet.co.uk]</ref> | [[Domain Parking]] is the registration of a domain name without the intent to create and develop a unique site but rather "reserve" it for future development by the registrant or another party. A parked page can potentially generate high levels of traffic, and thus may just be a page full of advertisements.<ref>[http://www.nominet.org.uk/digitalAssets/28812_Domaining_dropcatching_and_the_secondary_market_Sept_07.pdf Domaining Dropcatching and the Secondary Market, Nominet.co.uk]</ref> | ||
Revision as of 21:20, 6 March 2012
The Concept of Domain Parking
Domain Parking is the registration of a domain name without the intent to create and develop a unique site but rather "reserve" it for future development by the registrant or another party. A parked page can potentially generate high levels of traffic, and thus may just be a page full of advertisements.[1]
Many domainers do not do this on their own, but instead contract out their domain or domain portfolio to be parked via a parking company. The company will create the landing page of the website filled with ads and in exchange obtain a percentage of the advertising revenue. [2] The domainer may be holding onto the parked domain to sell later, or also could be satisfied with retaining the parked page in exchange for consistent advertising revenue.[3]