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|category= [[:Category:Technology New gTLDs|Technology]]
|category= [[:Category:Technology New gTLDs|Technology]]
|community  =  
|community  =  
|priority = 757 - [[Dish DBS Corporation]]<br>1390 - [[Donuts]] (Half Trail, LLC)
|priority = <s>757 - [[Dish DBS Corporation]]</s><br>1390 - [[Donuts]] (Half Trail, LLC)
|keypeople  =  
|keypeople  =  
}}
}}
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'''.direct''' is a proposed top level domain name ([[TLD]]) to [[ICANN]]'s [[New gTLD Program|new gTLD expansion program]].
'''.direct''' is a proposed top level domain name ([[TLD]]) to [[ICANN]]'s [[New gTLD Program|new gTLD expansion program]].


==Current Applicants==
==Current Applicant==
# [[Donuts]] (Half Trail, LLC), the company has filed for 307 new gLDs, each under different company names.<ref>
# [[Donuts]] (Half Trail, LLC), the company has filed for 307 new gLDs, each under different company names.<ref>
[http://www.domainnamenews.com/new-gtlds/donuts-inc-eye-popping-list-of-307-new-top-level-domains/11730 Donuts Inc eye popping list of 307 new top-level domains]</ref> This applicant submitted a [[PIC|Public Interest Commitment]], which can be downloaded [https://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/800 here].
[http://www.domainnamenews.com/new-gtlds/donuts-inc-eye-popping-list-of-307-new-top-level-domains/11730 Donuts Inc eye popping list of 307 new top-level domains]</ref> This applicant submitted a [[PIC|Public Interest Commitment]], which can be downloaded [https://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/800 here].
# [[Dish DBS Corporation]] - The company operates the Dish Network offering direct broadcast satellite to millions of customers in the United States. The company applied for the string as [[Brand gTLD]].<ref>[http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=3133155 Company Overview]</ref> There was a Legal Rights Objection filed by Directv against Dish Network; the [[WIPO]] panel upheld the objection, effectively killing off Dish's application.<ref>[http://www.thedomains.com/2013/08/08/directv-beat-dish-network-as-legal-rights-objection-on-new-gtld-direct-is-upheld/ DirecTV Beat Dish Network as Legal Rights Objection on New gTLD Direct is Upheld] Published & Retrieved 8 Aug 2013</ref>
 
==Previous Applicant==
# [[Dish DBS Corporation]] - The company operates the Dish Network offering direct broadcast satellite to millions of customers in the United States. The company applied for the string as [[Brand gTLD]].<ref>[http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=3133155 Company Overview]</ref>  
 
There was a Legal Rights Objection filed by Directv against Dish Network; the [[WIPO]] panel upheld the objection, effectively killing off Dish's application, as it cannot proceed.<ref>[http://www.thedomains.com/2013/08/08/directv-beat-dish-network-as-legal-rights-objection-on-new-gtld-direct-is-upheld/ DirecTV Beat Dish Network as Legal Rights Objection on New gTLD Direct is Upheld] Published & Retrieved 8 Aug 2013</ref>


==Objection==
==Objection==

Revision as of 18:43, 23 April 2014

Status: Proposed
Type: Generic
Category: Technology
Priority #: 757 - Dish DBS Corporation
1390 - Donuts (Half Trail, LLC)

More information:

.direct is a proposed top level domain name (TLD) to ICANN's new gTLD expansion program.

Current Applicant

  1. Donuts (Half Trail, LLC), the company has filed for 307 new gLDs, each under different company names.[1] This applicant submitted a Public Interest Commitment, which can be downloaded here.

Previous Applicant

  1. Dish DBS Corporation - The company operates the Dish Network offering direct broadcast satellite to millions of customers in the United States. The company applied for the string as Brand gTLD.[2]

There was a Legal Rights Objection filed by Directv against Dish Network; the WIPO panel upheld the objection, effectively killing off Dish's application, as it cannot proceed.[3]

Objection

An official Legal Rights Objection was filed by The DirecTV Group Inc., against Dish DBS Corporation.[4]

A Legal Rights Objection, as defined by the ICANN approved mediator, WIPO, is when, "third parties may file a formal objection to an application on several grounds, including, for trademark owners and Intergovernmental Organizations (IGOs) [..] When such an objection is filed, an independent panel (comprised of one or three experts) will determine whether the applicant’s potential use of the applied-for gTLD would be likely to infringe [..] the objector’s existing trademark, or IGO name or acronym."[5]

References