.嘉里大酒店

Revision as of 21:40, 14 February 2013 by Andrew (talk | contribs)
Status: Proposed
Language: Chinese (Hani)
Translates to: Kerry Hotel(s)
Manager: Kerry Trading Co. Limited
Registry Provider: Verisign
Type: IDN Brand TLD

More information:

.嘉里 is an IDN Brand TLD being proposed in ICANN's New gTLD Program. The applicant is Kerry Trading Co. Limited.[1]

Application Details

The following is excerpted from applicant response to question #18:

"The new .嘉里大酒店 gTLD will operate as a restricted registry, in which Kerry Trading Co. Limited (Kerry Trading) can create and control domain spaces that promote its Kerry Hotels (also known as 嘉里大酒店 in Chinese language) brand. In this regard, .嘉里大酒店 will be used by Kerry Trading to provide information, services and resources to customers of Kerry Hotels in a way that promotes trust, convenience and utility. .嘉里大酒店 will provide an authoritative internet space for Kerry Trading, its affiliates and associated companies and partners that are associated with the Kerry Hotels brand. Second and third level domains can then be utilised for marketing and customer engagement purposes, with internet users assured of brand authenticity.

The applicant, Kerry Trading, is established and based in Hong Kong, operates as a wholly-owned subsidiary to Kerry Group Limited (Kerry Group). Kerry Group engages in the hotel, real estate, media, commodities, logistics and industrial manufacturing businesses throughout the world with its major operations in Hong Kong, China and Southeast Asia. The name “嘉里” has become identified with the brand’s operations in Asia for almost 40 years.

Kerry Hotels was launched by Shangri-La International Hotel Management Limited (Shangri-La International) in 2011. Shangri-La International, an associated company of Kerry Trading, operates and⁄or manages five-star hotels and resorts located in premier addresses across the world. Kerry Hotel in Pudong, Shanghai and Beijing together offers in excess of 1,000 guestrooms with the most advanced conference, banqueting and hotel-based fitness facilities in the respective regions."[2]

References