planet.ECO LLC
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| Type: | Limited Liability Corporation |
| Industry: | Web Hosting, Digital Content and Consulting |
| Founded: | 2011 |
| Founder(s): | Jean William Moses Boone |
| Headquarters: | Stamford, Connecticut |
| Country: | USA |
| Businesses: | http://www.dot-ECO.com |
| Website: | planetdotECO.com |
| Facebook: | planet dot ECO |
| LinkedIn: | planet dot ECO |
| Twitter: |  @planetdotECO
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| Key People | |
| Emmit McHenry (Special Advisor) Jean William (Cofounder) Moses Boone (Cofounder) Jack Gault (Advisor) Matthew Maounis (Advisor) Steve Silver (Advisor) | |
planet.ECO LLC's humanitarian mission is to connect people, communities and organizations who work collaboratively to advance the sustainability of the planet. The company plans to be the planet’s most valued .ECO resource, providing transparency, certification and global connectivity to share information. With its .ECOnide program, planet.ECO LLC will contribute 5% of pre-tax operating costs to causes that promote the sustainability of local communities and our planet.
New gTLDs
planet.ECO LLC is one of the four applicants for the .ECO string as part of the New gTLD Program. The small disadvantaged business paid the required $185,000 application fee to ICANN, and has successfully completed an extended and detailed evaluation, requiring over $10 million in guaranteed committed funds, by ICANN.[1]
planet.ECO LLC is the exclusive US Trademark holder of ECO(R) [2]. The company received and refused offers to license .ECO from both .ECO gTLD applicants, Big Room Inc. and Dot Eco LLC. planet.ECO LLC filed Cease and Desist orders to stop the use and infringement of their .ECO Trademark. Both companies ignored orders and pursued marketing and campaigning for .ECO and used the .ECO trademark hundreds of times in the submission of their gTLD applications. Both companies also filed complaints for the cancellation of the .ECO trademark with the US Trademark Trial and Appeal Board. planet.ECO LLC then filed an infringement case against Big Room Inc. and Dot Eco LLC on March 2, 2012. Then later Big Room Inc. and Dot Eco LLC filed additional complaints for the cancellation of the .ECO trademark with the US Trademark Trial and Appeal Board before withdrawing all filings with the exception of one, dismissed with prejudice by the Trademark Trial and Appeal Board.
On August 10, 2015, in spite of numerous litigation filings for cancellation of the .ECO trademark, the United States Patent and Trademark office determined the .ECO trademark registration has met all registration requirements to be acknowledged as an Incontestable trademark - Section 15 of the Trademark Act, 15 U.S.C. §1065.
.ECO History
.ECO Brand
Environmental Issues Awareness
planet.ECO LLC was present at the GBK Gifting Lounge at the Emmy Awards in September 2013. From the company's press release: "Starting with the 2013 Emmy Gifting Lounge, nearly 100 celebrities signed on to show how much they CARE about the planet with planet.ECO®. We are gathering 1,000,000 signatures on our Wall of Care showcasing people around the globe who CARE about our planet." states Jean William, planet.ECO’s CEO. "planet.ECO is showcasing those that CARE while making eco friendly and sexy. We have created a communication platform where people, companies, and organizations can show they CARE, encourage others to CARE, learn how to CARE, and how they can take action to help the environment and combat climate crisis."[3]
References