The reason for naming the company dotMobi was to let the consumers know that the company is entirely dedicated to mobile phone services, offering web on mobile devices. The naming of a site with a “.mobi” address ensures the users they are accessing a site which offers services on phone regardless of the mobile handset or the network operator they are using. | The reason for naming the company dotMobi was to let the consumers know that the company is entirely dedicated to mobile phone services, offering web on mobile devices. The naming of a site with a “.mobi” address ensures the users they are accessing a site which offers services on phone regardless of the mobile handset or the network operator they are using. |