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|category = [[:Category:Lifestyle New gTLDs|Lifestyle]]
 
|category = [[:Category:Lifestyle New gTLDs|Lifestyle]]
 
|community  =  
 
|community  =  
|priority = 1046 - [[.CLUB Domains LLC]]<br>1356 - [[Donuts]] (Koko Manor, LLC)<br>1637 - [[Merchant Law Group LLP]]
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|priority = 1046 - [[.CLUB Domains LLC]]<br>1356 - <s>[[Donuts]] (Koko Manor, LLC)</s><br><s>1637 - [[Merchant Law Group LLP]]</s>
 
|keypeople  =
 
|keypeople  =
 
}}
 
}}
'''.club''' is a proposed new gTLD in ICANN's [[New gTLD Program|new gTLD program]].  
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'''.club''' is a proposed new gTLD in ICANN's [[New gTLD Program|new gTLD program]]. [[.CLUB Domains LLC]], has been public about their application from the beginning, and won their contention set via an [[gTLD Auctions|auction]] performed by [[Cramton Associates]] for an undisclosed amount. .Club was one of the first six TLD contention sets to be allocated via [[gTLD Auctions|private auctions]]. All told, the six auctions brought in $9mm.<ref>[http://domainincite.com/13323-six-private-new-gtld-auctions-raise-9m Six Private New gTLD Auctions Raise 9m, DomainIncite]Published 7 June 2013, Retrieved 10 June</ref>
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==Current Applicants==
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They filed the application on the first possible day, January, 12, 2012.<ref>[http://dotclub.com/blog.htm Blog, DotClub.com]</ref> Former applicants include [[Merchant Law Group LLP]], a Canadian law-firm that applied for eight new gTLDs; and [[Donuts]] (Koko Manor, LLC), a start-up company co-founded by domain industry veterans that applied for 307 domain names strings, each via a different LLC.
# [[.CLUB Domains LLC]], has been public about their application from the beginning. They filed the application on the first possible day, January, 12, 2012.<ref>[http://dotclub.com/blog.htm Blog, DotClub.com]</ref>  
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# [[Merchant Law Group LLP]], the Canadian law-firm applied for eight new gTLDs.
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# [[Donuts]] (Koko Manor, LLC), a start-up company co-founded by domain industry veterans applied for 307 domain names strings, each via a different LLC. This applicant submitted a [[PIC|Public Interest Commitment]], which can be downloaded [https://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/835 here].
      
==Application Details==
 
==Application Details==
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In May 2013, ahead of a possible private auction for the string, .Club LLC filed with the United States' SEC as it was seeking to raise up to $7 million USD for the presumed auction. <ref>[http://domainnamewire.com/2013/05/29/club-applicant-seeks-to-raise-up-to-7-million/ Club Applicant Seeks to Raise up to 7 million, DomainNameWire.com] Retrieved 29 May 2013</ref>
 
In May 2013, ahead of a possible private auction for the string, .Club LLC filed with the United States' SEC as it was seeking to raise up to $7 million USD for the presumed auction. <ref>[http://domainnamewire.com/2013/05/29/club-applicant-seeks-to-raise-up-to-7-million/ Club Applicant Seeks to Raise up to 7 million, DomainNameWire.com] Retrieved 29 May 2013</ref>
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===Merchant Law Group LLC===
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Watch the .CLUB Domains LLC team as they realize they won the .club TLD via private auction:
According to Evatt Merchant, Managing Partner of Merchant Law Group LLC, the law firm is open to creating strategic alliances with other applicants to operate .club and all the other TLDs the firm has applied for. The company partnered with [[CentralNic]] as its back-end registry service provider.<ref>[http://www.canadianlawyermag.com/legalfeeds/910/Merchant-Law-vies-for-new-internet-domains.html Merchant Law vies for new Internet domains]</ref>
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<videoflash>Wu38PkeyF0M</videoflash>
 
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===Koko Manor, LLC (Donuts)===
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Donuts applied for 307 new gTLDs under different company names including Koko Manor, LLC for .club domain name string. The company raised $100 million capital and invested $56 million just for application fees.
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<ref>[http://domainnamewire.com/2012/06/05/donuts-raises-100-million-applies-for-307-new-tlds/ Donuts raises $100 million, applies for 307 new TLDs]</ref>  <ref>
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[http://www.domainnamenews.com/new-gtlds/donuts-inc-eye-popping-list-of-307-new-top-level-domains/11730 Donuts Inc eye popping list of 307 new top-level domains]</ref>
      
==References==
 
==References==

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