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→Awards and Recognition
In January, 2012, .co Internet was recognized as one of the World Finance Top 100 Business Leaders of 2011. They joined such other major companies as 3M, [[Google]], Facebook, and others. The award recognizes "the very finest businesses and business leaders over the past year," and is given to those innovative companies that are able to diversify their standing and outcompete and innovate past the competition.<ref>[http://www.circleid.com/posts/20120105_co_internet_recognized_as_world_finance_100_business_leader/ Co Internet Recognized as World Finance 100 Business Leader, CircleID.com]</ref>
In January, 2012, .co Internet was recognized as one of the World Finance Top 100 Business Leaders of 2011. They joined such other major companies as 3M, [[Google]], Facebook, and others. The award recognizes "the very finest businesses and business leaders over the past year," and is given to those innovative companies that are able to diversify their standing and outcompete and innovate past the competition.<ref>[http://www.circleid.com/posts/20120105_co_internet_recognized_as_world_finance_100_business_leader/ Co Internet Recognized as World Finance 100 Business Leader, CircleID.com]</ref>
==Result of .co TLD to Companies==
Patrick Byrne, CEO of [[Overstock Inc.]] said that re-branding his company's website from Overstock.com to O.co is a bad decision. The company's 2011 revenue declined by 3 % compared to the previous year. According to him, Overstock lost 61% of traffic from internet users who want to visit the company's website. He explained that 8 out of 13 internet users who want to visit the company website typed O.com instead of typing O.co. The company is no longer advertising O.co as the new web address for the company but as a short cut for Overstock.com, which remains the primary website of the company. <ref>
[http://domainincite.com/o-co-loses-61-of-its-traffic-to-o-com/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+DomainIncite+%28DomainIncite.com%29 O.co loses 61% of its traffic to O.com]</ref>
==References==
==References==