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|category= [[:Category:Technology New gTLDs|Technology]]
|category= [[:Category:Technology New gTLDs|Technology]]
|community =
|community =
|priority = 757 - [[Dish DBS Corporation]]<br>1390 - [[Donuts]] (Half Trail, LLC)
|priority = <s>757 - [[Dish DBS Corporation]]</s><br>1390 - [[Donuts]] (Half Trail, LLC)
|keypeople =
|keypeople =
}}
}}
'''.direct''' is a proposed top level domain name ([[TLD]]) to [[ICANN]]'s [[New gTLD Program|new gTLD expansion program]].
'''.direct''' is a proposed top level domain name ([[TLD]]) to [[ICANN]]'s [[New gTLD Program|new gTLD expansion program]].
==Current Applicants==
==Current Applicant==
# [[Donuts]] (Half Trail, LLC), the company has filed for 307 new gLDs, each under different company names.<ref>
# [[Donuts]] (Half Trail, LLC), the company has filed for 307 new gLDs, each under different company names.<ref>
[http://www.domainnamenews.com/new-gtlds/donuts-inc-eye-popping-list-of-307-new-top-level-domains/11730 Donuts Inc eye popping list of 307 new top-level domains]</ref> This applicant submitted a [[PIC|Public Interest Commitment]], which can be downloaded [https://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/800 here].
[http://www.domainnamenews.com/new-gtlds/donuts-inc-eye-popping-list-of-307-new-top-level-domains/11730 Donuts Inc eye popping list of 307 new top-level domains]</ref> This applicant submitted a [[PIC|Public Interest Commitment]], which can be downloaded [https://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/800 here].
# [[Dish DBS Corporation]] - The company operates the Dish Network offering direct broadcast satellite to millions of customers in the United States. The company applied for the string as [[Brand gTLD]].<ref>[http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=3133155 Company Overview]</ref> There was a Legal Rights Objection filed by Directv against Dish Network; the [[WIPO]] panel upheld the objection, effectively killing off Dish's application.<ref>[http://www.thedomains.com/2013/08/08/directv-beat-dish-network-as-legal-rights-objection-on-new-gtld-direct-is-upheld/ DirecTV Beat Dish Network as Legal Rights Objection on New gTLD Direct is Upheld] Published & Retrieved 8 Aug 2013</ref>
==Previous Applicant==
# [[Dish DBS Corporation]] - The company operates the Dish Network offering direct broadcast satellite to millions of customers in the United States. The company applied for the string as [[Brand gTLD]].<ref>[http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=3133155 Company Overview]</ref>
There was a Legal Rights Objection filed by Directv against Dish Network; the [[WIPO]] panel upheld the objection, effectively killing off Dish's application, as it cannot proceed.<ref>[http://www.thedomains.com/2013/08/08/directv-beat-dish-network-as-legal-rights-objection-on-new-gtld-direct-is-upheld/ DirecTV Beat Dish Network as Legal Rights Objection on New gTLD Direct is Upheld] Published & Retrieved 8 Aug 2013</ref>
==Objection==
==Objection==