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→Potential Benefits of a Brand TLD
* New opportunities for website marketing campaigns and strategies
* New opportunities for website marketing campaigns and strategies
According to [[DotBrand Solutions]] CEO [[Ben Crawford]], the real benefit of owning a .brand TLD is "owning the entire inventory of the second level domains and being able to do whatever you want with it.” In addition, he said that business will be able to improve their domain names and its security.<ref>[http://domainnamewire.com/2011/02/21/here-come-the-brand-top-level-domain-names/ Here Come the .Brand Top Level Domain Names]</ref>
According to [[DotBrand Solutions]] CEO [[Ben Crawford]], the real benefit of owning a .brand TLD is "owning the entire inventory of the second level domains and being able to do whatever you want with it.” In addition, he said that business will be able to improve their domain names and their security.<ref>[http://domainnamewire.com/2011/02/21/here-come-the-brand-top-level-domain-names/ Here Come the .Brand Top Level Domain Names]</ref>
==Reactions to Brand TLDs==
==Reactions to Brand TLDs==