Based on the survey conducted by World Trademark Review magazine nearly 50 percent of companies that are conscious about their trademarks responded that they are open to the idea of applying for their brand gTLD. The result of the survey corresponds to an earlier estimate of ICANN that the number of applicants will range between 100 to 200.<ref>[http://domainincite.com/survey-reveals-demand-for-brand-tlds/ Survey reveals demand for .brand TLDs]</ref> | Based on the survey conducted by World Trademark Review magazine nearly 50 percent of companies that are conscious about their trademarks responded that they are open to the idea of applying for their brand gTLD. The result of the survey corresponds to an earlier estimate of ICANN that the number of applicants will range between 100 to 200.<ref>[http://domainincite.com/survey-reveals-demand-for-brand-tlds/ Survey reveals demand for .brand TLDs]</ref> |