Changes

A separate article from Bloomberg reported that the company plans to apply for 10 gTLDs. <ref>[http://www.bloomberg.com/news/2012-01-10/go-daddy-verisign-bet-on-windfall-from-web-address-expansion-ge-opposes.html Domain Nuts]</ref> Mason Cole, the company's vice president of communications and industry relations explained that the reporter from Bloomberg misunderstood or had miscommunication with Stahura. He said that during the interview, the exact number of the gTLD's to be applied for hasn't been finalized. Cole also said that the company is well prepared to operate all the 307 gTLDs. <ref>[http://domainnamewire.com/2012/06/05/a-tasty-conversation-with-donuts-which-just-applied-for-307-tlds/ A tasty conversation with Donuts, which just applied for 307 TLDs]</ref>

A separate article from Bloomberg reported that the company plans to apply for 10 gTLDs. <ref>[http://www.bloomberg.com/news/2012-01-10/go-daddy-verisign-bet-on-windfall-from-web-address-expansion-ge-opposes.html Domain Nuts]</ref> Mason Cole, the company's vice president of communications and industry relations explained that the reporter from Bloomberg misunderstood or had miscommunication with Stahura. He said that during the interview, the exact number of the gTLD's to be applied for hasn't been finalized. Cole also said that the company is well prepared to operate all the 307 gTLDs. <ref>[http://domainnamewire.com/2012/06/05/a-tasty-conversation-with-donuts-which-just-applied-for-307-tlds/ A tasty conversation with Donuts, which just applied for 307 TLDs]</ref>

The company partnered with Demand Media Europe Limited as its back-end registry service provider. The registry provider is a wholly-owned subsidiary of Demand Media.<ref>[http://donuts.co/images/stories/donuts_launch_release.pdf Donuts Launches Domain Namespace with 307 gTLD Applications, More than 100 Million in Funding]</ref>

The company signed a strategic partnership with Demand Media in pursuit of certain gTLDs. According to a press statement, under the agreement, Demand Media has the right to acquire some of the approved gTLDs applied for by Donuts. <ref>

[http://ir.demandmedia.com/phoenix.zhtml?c=215358&p=irol-newsArticle&ID=1704010&highlight= Demand Media to Participate in Historic Expansion of Generic Top Level Web Domain Name Extensions]</ref> Furthermore, Demand Media Europe Limited, will serve back-end registry service provider for Donuts. The registry provider is a wholly-owned subsidiary of Demand Media.<ref>[http://donuts.co/images/stories/donuts_launch_release.pdf Donuts Launches Domain Namespace with 307 gTLD Applications, More than 100 Million in Funding]</ref>

In terms of intellectual property rights protection, the company said that it created rights protection mechanisms for new gTLDs and it will implement an open internet philosophy. According to Stahura, ''"The Internet is an engine of information, ideas and commerce, and one that’s not restrictive unnecessarily. Donuts intends to preserve that openness for all users, not operate a ‘by invitation only’ section of the Internet."'' <ref>[http://domainincite.com/9227-donuts-applies-for-307-yes-307-gtlds Donuts applies for 307 (yes, 307) gTLDs]</ref>

In terms of intellectual property rights protection, the company said that it created rights protection mechanisms for new gTLDs and it will implement an open internet philosophy. According to Stahura, ''"The Internet is an engine of information, ideas and commerce, and one that’s not restrictive unnecessarily. Donuts intends to preserve that openness for all users, not operate a ‘by invitation only’ section of the Internet."'' <ref>[http://domainincite.com/9227-donuts-applies-for-307-yes-307-gtlds Donuts applies for 307 (yes, 307) gTLDs]</ref>