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'''Google''' is a multi-national company providing search, advertising, cloud computing services and many other business solutions. The company's mission is to organize the world's information and make it universally accessible and useful.<ref>[http://www.google.com/corporate/index.html Google Mission]</ref> The company ranked 4th on Fortune 100 Best Companies to Work For in 2011.<ref>[http://money.cnn.com/magazines/fortune/bestcompanies/2011/snapshots/4.html Fortune]</ref>
'''Google''' is a multi-national company providing search, advertising, cloud computing services and many other business solutions. The company's mission is to organize the world's information and make it universally accessible and useful.<ref>[http://www.google.com/corporate/index.html Google Mission]</ref> The company ranked 4th on Fortune 100 Best Companies to Work For in 2011.<ref>[http://money.cnn.com/magazines/fortune/bestcompanies/2011/snapshots/4.html Fortune]</ref>
==Company Background==
==Company Background==
In 1996, [[Larry Page]] and [[Sergey Brin]], both Stanford University graduate students, partnered in building '''BackRub''' a search engine that determined the importance of individual web pages. This search engine operated for more than a year at Stanford servers until it took too much bandwith to suit the university.<ref>[http://www.google.com/corporate/history.html History]</ref>
In 1996, [[Larry Page]] and [[Sergey Brin]], both Stanford University graduate students, partnered in building BackRub, a search engine that determined the importance of individual web pages. This search engine operated for more than a year at Stanford servers until it took too much bandwith to suit the university.<ref>[http://www.google.com/corporate/history.html History]</ref>
In 1997, Page and Brin decided to change the name of the BackRub search engine, the two brainstormed and came up with Google -- a term derived from the mathematical term googol, which means the numeral 1 followed by 100 zeros.<ref>[http://mathworld.wolfram.com/Googol.html Mathworld]</ref> The name reflects the founders objective, which is to organize an infinite amount of information on the web.
On September 4, 1998, Google was incorporated in California. The company started its business operations in a garage at Menlo Park. Craig Silverstein, was the first employee hired by Page and Brin, a fellow computer science graduate from Stanford. PC Magazine recognized Google as one of the Top 100 Web Sites for 1998.<ref>[http://www.google.com/corporate/history.html History]</ref>
On September 4, 1998, Google was incorporated in California. The company started its business operations in a garage at Menlo Park. Craig Silverstein, was the first employee hired by Page and Brin, a fellow computer science graduate from Stanford. PC Magazine recognized Google as one of the Top 100 Web Sites for 1998.<ref>[http://www.google.com/corporate/history.html History]</ref>
==First Investors==
==First Investors==
[[Andy Bechtolsheim]], co-founder of [[Sun Microsystems]], was Google's first investor in 1998, followed by [[Ram Shriram]], former President of Junglee and current Managing Director at [[Sherpalo Ventures]]. On June 7, 1999, Google received a major equity funding of $25 million from '''Sequoia Capital''' and '''Kleiner Perkins'''; John Doerr and Michael Moritz joined the company's board of directors.<ref>
[[Andy Bechtolsheim]], co-founder of [[Sun Microsystems]], was Google's first investor in 1998, followed by [[Ram Shriram]], former President of Junglee and current Managing Director at [[Sherpalo Ventures]]. On June 7, 1999, Google received a major equity funding of $25 million from Sequoia Capital and Kleiner Perkins; John Doerr and Michael Moritz joined the company's board of directors.<ref>
[http://classic-web.archive.org/web/20000309205910/http://google.com/pressrel/pressrelease1.html Press Release]</ref>
[http://classic-web.archive.org/web/20000309205910/http://google.com/pressrel/pressrelease1.html Press Release]</ref>
In 2001, Google was available in 26 languages. Eric Schmidt was appointed Chairman and Wayne Rosing was hired as VP for Engineering.<ref>[http://www.google.com/corporate/timeline/#2000 Timeline Year 2001]</ref> The following year, Schmidt was elected CEO while Page assumed the position of president for products and Brin became president for technology.<ref>[http://www.google.com/press/pressrel/ceo.html Press Release]</ref>
In 2001, Google was available in 26 languages. Eric Schmidt was appointed Chairman and Wayne Rosing was hired as VP for Engineering.<ref>[http://www.google.com/corporate/timeline/#2000 Timeline Year 2001]</ref> The following year, Schmidt was elected CEO while Page assumed the position of president for products and Brin became president for technology.<ref>[http://www.google.com/press/pressrel/ceo.html Press Release]</ref>
The company also launched the '''Google Search Appliance''', a new device that allowed corporations to use its search technology to scan their own networks;<ref>[http://news.cnet.com/Google-aims-search-device-at-companies/2100-1023_3-833905.html CNET]</ref> '''Adwords Select''', an enhanced version of Adwords was released, a self-service advertising system with the Cost-Per Click (CPC)feature, <ref>[http://www.google.com/press/pressrel/select.html Press Release]</ref> the First '''Google API''' which enables developers to query more than 2 billion web documents and programs in their favorite environments, and the '''Google Labs'''.<ref>[http://news.cnet.com/2100-1023-919173.html Google ushers Web surfers into its labs]</ref> The Google News and Froogle were also launched. Since then Google has released numerous products and services for Internet users and businesses worldwide.
The company also launched the Google Search Appliance, a new device that allowed corporations to use its search technology to scan their own networks;<ref>[http://news.cnet.com/Google-aims-search-device-at-companies/2100-1023_3-833905.html CNET]</ref> Adwords Select, an enhanced version of Adwords was released, a self-service advertising system with the Cost-Per Click (CPC)feature, <ref>[http://www.google.com/press/pressrel/select.html Press Release]</ref> the First Google API which enables developers to query more than 2 billion web documents and programs in their favorite environments, and the Google Labs.<ref>[http://news.cnet.com/2100-1023-919173.html Google ushers Web surfers into its labs]</ref> The Google News and Froogle were also launched. Since then Google has released numerous products and services for Internet users and businesses worldwide.
===Initial Public Offering===
===Initial Public Offering===
===Google China Local Domain===
===Google China Local Domain===
Google.cn, a local domain version of Google in China was launched in 2006 with some government restrictions. There, Google.com is down 10% most of the time, and Google news is never available. The Chinese government has been blocking and re-directing users searches to other websites.<ref>[http://www.pcworld.com/article/104813/china_hijacks_googles_domain_name.html pcworld.com]</ref>
==Partnerships==
==Partnerships==
Google and [[AOL]] have been search partners since 2002. The partnership of the two companies has been reportedly extended until 2015; and their new advertising, content and search agreements have been expanded to include mobile searches and the placement of AOL's content on YouTube.</ref>[http://paidcontent.org/article/419-aol-google-extend-search-deal-to-2015-add-mobile-youtube/ AOL & Google Partnership]</ref>
Google and [[AOL]] have been search partners since 2002. The partnership of the two companies has been reportedly extended until 2015; and their new advertising, content and search agreements have been expanded to include mobile searches and the placement of AOL's content on YouTube.<ref>[http://paidcontent.org/article/419-aol-google-extend-search-deal-to-2015-add-mobile-youtube/ AOL & Google Partnership]</ref>
In 2007, Google and '''China Mobile''' inked a partnership to provide mobile and internet search services in China<ref>[http://www.promotionworld.com/news/press/070104Google.html Promotionworld.com]</ref> as well as with [[Sales Force]] combining the company's on-demand CRM applications with the Google AdWords to provide a more successful integrated sales and marketing for businesses.<ref>[http://www.salesforce.com/campaigns/google/interviews/ Salesforce.com]</ref> They have also joined with [[IBM]] on an Academic Cluster Computing Initiative to inspire future computer scientists to think big and help them to learn to work on a global Internet scale, and on contemporary computing challenges.<ref>[http://www.google.com/corporate/timeline/#2007-joint-supercomputing-project-with-ibm Super Computing Project]</ref>
In 2007, Google and China Mobile inked a partnership to provide mobile and internet search services in China<ref>[http://www.promotionworld.com/news/press/070104Google.html Promotionworld.com]</ref> as well as with [[Sales Force]] combining the company's on-demand CRM applications with the Google AdWords to provide a more successful integrated sales and marketing for businesses.<ref>[http://www.salesforce.com/campaigns/google/interviews/ Salesforce.com]</ref> They have also joined with [[IBM]] on an Academic Cluster Computing Initiative to inspire future computer scientists to think big and help them to learn to work on a global Internet scale, and on contemporary computing challenges.<ref>[http://www.google.com/corporate/timeline/#2007-joint-supercomputing-project-with-ibm Super Computing Project]</ref>
==Community Services==
==Community Services==
On August 16, 2006, Google launched the free city wide WiFi in Mountainview, as its way to give back to the community.<ref>[http://googleblog.blogspot.com/2006/08/free-citywide-wifi-in-mountain-view.html Google Blog]</ref>
On August 16, 2006, Google launched the free city wide WiFi in Mountainview, as its way to give back to the community.<ref>[http://googleblog.blogspot.com/2006/08/free-citywide-wifi-in-mountain-view.html Google Blog]</ref>
In 2008, Google.org announced its five key initiatives, Google Flu Trends, Google Powermeter, RE<C, Google Earth Engine and Google Crisis Response as part of the company's objective to help combat the many challenges in the world using the company's strength in information and technology.<ref>[http://www.google.org/about.html Google.org]</ref>
In 2008, Google.org announced its five key initiatives, Google Flu Trends, Google Powermeter, RE<C, Google Earth Engine and Google Crisis Response as part of the company's objective to help combat the many challenges in the world using the company's strength in information and technology.<ref>[http://www.google.org/about.html Google.org]</ref>
==Acquisitions==
==Acquisitions==
==References==
==References==
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[[Category: Companies]]
[[Category: Companies]]