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Line 13: − − ICANN has been working on adding new extensions for years, and the current "new" gTLD program is actually the 4th round of gTLD expansion. The prior rounds were limited and specific: in 2000 there was a "proof of concept round", a round of [[sTLD]]s in 2003, and an ongoing process to introduce [[IDN ccTLD]]s.<ref>[http://domainincite.com/watch-icann-approve-some-new-gtlds/ Watch ICANN Approve Some New gTLDs, DomainIncite.com]</ref>
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* [[New gTLD Geographic Applications|Geographical TLD]] - This type of application represents a particular city or region; support of the local government is required for these TLDs, examples include: [[.nyc]], [[.berlin]], [[.tokyo]]
* [[New gTLD Geographic Applications|Geographical TLD]] - This type of application represents a particular city or region; support of the local government is required for these TLDs, examples include: [[.nyc]], [[.berlin]], [[.tokyo]]
* [[New gTLD Brand Applications|Brand TLD]] - companies and organizations will be able to apply for their own TLDs using their brand names and trademarks. For example: [[.unicef]], [[.motorola]], [[.hitachi]], [[.deloitte]]
* [[New gTLD Brand Applications|Brand TLD]] - companies and organizations will be able to apply for their own TLDs using their brand names and trademarks. For example: [[.unicef]], [[.motorola]], [[.hitachi]], [[.deloitte]]
In April, 2012, after closure of registration for the ICANN New gTLD Program, it was revealed that there were 1,268 applicants in the program.<ref>[http://domainincite.com/icann-expects-at-least-1268-new-gtld-applications/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+DomainIncite+%28DomainIncite.com%29 ICANN Expects At Least 1268 New gTLD Applications, DomainIncite.com]</ref>
In April, 2012, after closure of registration for the ICANN New gTLD Program, it was revealed that there were 1,268 applicants in the program.<ref>[http://domainincite.com/icann-expects-at-least-1268-new-gtld-applications/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+DomainIncite+%28DomainIncite.com%29 ICANN Expects At Least 1268 New gTLD Applications, DomainIncite.com]</ref>