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As founder and former president of [[Tralliance Corporation]], Ron Andruff has spearheaded the .travel initiative. The travel industry’s exclusive .travel [[TLD]] was confirmed by [[ICANN]] under his leadership; after a 30 month long application process. Commenting on the time it took to receive ICANN's approval, Ron said, "We have got to look at the global good of the internet . The body responsible is ICAAN and they really need to know who is applying, whats behind them and what they stand for".<ref>[http://www.travelmole.com/stories/98433.php travelmole.com]</ref> Tens of thousands of .travel domain names have been registered, and the initiative is currently supported by more than 140 travel trade associations from 9 industry sectors and more than 73 countries.
As founder and former president of [[Tralliance Corporation]], Ron Andruff has spearheaded the .travel initiative. The travel industry’s exclusive .travel [[TLD]] was confirmed by [[ICANN]] under his leadership; after a 30 month long application process. Commenting on the time it took to receive ICANN's approval, Ron said, "We have got to look at the global good of the internet . The body responsible is ICAAN and they really need to know who is applying, whats behind them and what they stand for".<ref>[http://www.travelmole.com/stories/98433.php travelmole.com]</ref> Tens of thousands of .travel domain names have been registered, and the initiative is currently supported by more than 140 travel trade associations from 9 industry sectors and more than 73 countries.
Ron Andruff brought his 25 years of marketing experience to bear in his evangelizing role with Tralliance. Unfortunately, the [[.travel]] initiative did not pick up steam and Ron left the project as it came under fire for not thoroughly authenticating its registrants as promised.<ref>[http://www.travelindex.com/blog/dot_travel TravelIndex.com]</ref>
In 1998, he made his mark in the travel industry when he co-founded [[fare 1, Inc.]], a powerful business-to-trade Internet portal that enables travel agents to quickly search for and provide clients with the lowest available fares. This was later subsumed under his work with [[Tralliance]].<ref>[http://www.dotsportllc.com/index.php?pageId=14 DotSportLLC.com]</ref>
In 1998, he made his mark in the travel industry when he co-founded [[fare 1, Inc.]], a powerful business-to-trade Internet portal that enables travel agents to quickly search for and provide clients with the lowest available fares. This was later subsumed under his work with [[Tralliance]].<ref>[http://www.dotsportllc.com/index.php?pageId=14 DotSportLLC.com]</ref>
==Other Work==
A former NGO delegate to the United Nations’ Association for World Education and a distinguished member of the World Travel & Tourism Council (WTTC), Andruff has participated in numerous foreign affairs briefings and research projects. In 1994, on behalf of the [[FPA|Foreign Policy Association]], Andruff undertook an eight-month assessment of emerging electronic media and new technologies. He later authored a widely acclaimed white paper, distributed by the FPA, that provided a comprehensive analysis of the Internet and its widespread impact.
A former NGO delegate to the United Nations’ Association for World Education and a distinguished member of the World Travel & Tourism Council (WTTC), Andruff has participated in numerous foreign affairs briefings and research projects. In 1994, on behalf of the [[FPA|Foreign Policy Association]], Andruff undertook an eight-month assessment of emerging electronic media and new technologies. He later authored a widely acclaimed white paper, distributed by the FPA, that provided a comprehensive analysis of the Internet and its widespread impact.
He is a frequent speaker at major travel industry conferences, traveling more than 200 days a year to promote the .travel initiative.
He is a frequent speaker at major travel industry conferences, traveling more than 200 days a year to promote the .travel initiative.
==Hockey==
==Hockey==
Ron Andruff is a Canadian national, and a former NHL professional player. He was drafted in the first round of the 1973 amateur draft by Winnipeg.<ref>[http://www.hockeydb.com/ihdb/draft/nhl1973a.html NHL Draft Results]</ref> Andruff's professional hockey career is notable for the fact that he played on 5 championship teams in 3 different professional leagues during a 9 year career.<ref>[http://www.legendsofhockey.net/LegendsOfHockey/jsp/SearchPlayer.jsp?player=11851 Legends of Hockey]</ref>
Ron Andruff is a Canadian national, and a former NHL professional player. He was drafted in the first round of the 1973 amateur draft by Winnipeg.<ref>[http://www.hockeydb.com/ihdb/draft/nhl1973a.html NHL Draft Results]</ref> Andruff's professional hockey career is notable for the fact that he played on 5 championship teams in 3 different professional leagues during a 9 year career.<ref>[http://www.legendsofhockey.net/LegendsOfHockey/jsp/SearchPlayer.jsp?player=11851 Legends of Hockey]</ref>