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In 2008, Isokoski founded TLD Registry in Finland. After hearing about [[ICANN]]’s announcement to implement the [[new gTLD program]], Isokoski partnered with Jarno Majamäki and angel investment group Vision+ Fund, and began research on China’s internet domain name market. After several years of research, Dot Chinese Online and Dot Chinese Website were selected as the primary strings, and applications were submitted to ICANN.
In 2008, Isokoski founded TLD Registry in Finland. After hearing about [[ICANN]]’s announcement to implement the [[new gTLD program]], Isokoski partnered with Jarno Majamäki and angel investment group Vision+ Fund, and began research on China’s internet domain name market. After several years of research, Dot Chinese Online and Dot Chinese Website were selected as the primary strings, and applications were submitted to ICANN.
In 2013, Isokoski signed a Formal Registry Agreement with ICANN for Dot Chinese Website (.中文网) and Dot Chinese Online (.在线). Isokoski noted that “for the first time since China joined the internet in 1994, Chinese netizens will type or handwrite [[URL]]s in all simplified or traditional Chinese characters using the natural terms they employ for their web searches: ‘.online (.在线)’ and ‘.Chinese language website (.中文网)’.”<ref>{Finnish Prime Minister and TLD Registry Chairman announce successful contracting with ICANN for Dot Chinese Online & Dot Chinese Website TLDs|url=http://www.marketwatch.com/story/finnish-prime-minister-and-tld-registry-chairman-announce-successful-contracting-with-icann-for-dot-chinese-online-dot-chinese-website-tlds-2013-09-10|accessdate=11 June 2014}</ref>
In 2013, Isokoski signed a Formal Registry Agreement with ICANN for Dot Chinese Website (.中文网) and Dot Chinese Online (.在线). Isokoski noted that “for the first time since China joined the internet in 1994, Chinese netizens will type or handwrite [[URL]]s in all simplified or traditional Chinese characters using the natural terms they employ for their web searches: ‘.online (.在线)’ and ‘.Chinese language website (.中文网)’.”<ref>[http://www.marketwatch.com/story/finnish-prime-minister-and-tld-registry-chairman-announce-successful-contracting-with-icann-for-dot-chinese-online-dot-chinese-website-tlds-2013-09-10 Finnish Prime Minister and TLD Registry Chairman announce successful contracting with ICANN for Dot Chinese Online & Dot Chinese Website TLDs]</ref>
Isokoski has attended several domain name and internet industry related conferences, conventions, and road shows over the course of his six-year tenure as TLD Registry’s CEO. Some important events attended include [[ICANN 46]] in Beijing, where TLD Registry formally announced the go-live for Dot Chinese Online and Dot Chinese Website, TLD Registry’s Landrush and auction events in Macau, China, and other ICANN meetings in London, Buenos Aires, Singapore, and Los Angeles.
Isokoski has attended several domain name and internet industry related conferences, conventions, and road shows over the course of his six-year tenure as TLD Registry’s CEO. Some important events attended include [[ICANN 46]] in Beijing, where TLD Registry formally announced the go-live for Dot Chinese Online and Dot Chinese Website, TLD Registry’s Landrush and auction events in Macau, China, and other ICANN meetings in London, Buenos Aires, Singapore, and Los Angeles.