Changes

According to [[Justin Hayward]], Telnic's communications director, by that time the startup has spent about $15 million on the years of engineering needed to perfect the technology.<ref>[http://www.businessweek.com/globalbiz/content/oct2008/gb20081022_946906.htm Bloomber Business Week]</ref> He also commented that "It is a bit like an interactive business card on the Web that you can change and give to anyone so they can reach you."

According to [[Justin Hayward]], Telnic's communications director, by that time the startup has spent about $15 million on the years of engineering needed to perfect the technology.<ref>[http://www.businessweek.com/globalbiz/content/oct2008/gb20081022_946906.htm Bloomber Business Week]</ref> He also commented that "It is a bit like an interactive business card on the Web that you can change and give to anyone so they can reach you."

==TelNic to go 'Live' ==

==TelNic Goes Live==

After being approved by [[ICANN]], TelNic launched the new .tel platform that will not require a website and is optimized for mobile delivery with even less code than a small-screen-formatted site on December 3rd, 2008. <ref>[http://www.mobilemarketer.com/cms/news/advertising/2171.html Mobile Marketer]</ref>. During its [[Sunrise Period]], domains were made available only to trademark owners in an effort to protect trademarks and coroporate identities..<ref>[http://www.thewhir.com/web-hosting-news/110408_tel_Domain_Sunrise_Approaching Web Host Inductry Review]</ref><ref>[http://www.domainmonster.com/domains/tel/sunrise/ Domain Monster]</ref>

After being approved by [[ICANN]], TelNic launched the new .tel platform that will not require a website and is optimized for mobile delivery with even less code than a small-screen-formatted site on December 3rd, 2008. <ref>[http://www.mobilemarketer.com/cms/news/advertising/2171.html Mobile Marketer]</ref>. During its [[Sunrise Period]], domains were made available only to trademark owners in an effort to protect trademarks and coroporate identities..<ref>[http://www.thewhir.com/web-hosting-news/110408_tel_Domain_Sunrise_Approaching Web Host Inductry Review]</ref><ref>[http://www.domainmonster.com/domains/tel/sunrise/ Domain Monster]</ref>

The [[Landrush Period]], beginning February 3rd 2009, anyone could buy a .tel domain for individual or professional use. It was organized on a first come first serve basis.<ref>[http://asterisk.tmcnet.com/topics/open-source/articles/49035-telnic-calls-trademark-owners-claim-names-new-tel.htm Asterisk]</ref> The company commented about selling about 10 thousand domains during the rush period.<ref>[http://news.cnet.com/8301-13577_3-10203003-36.html cnet News]</ref>.

During the [[Landrush Period]], beginning February 3rd 2009, anyone could buy a .tel domain for individual or professional use. It was organized on a first come first serve basis.<ref>[http://asterisk.tmcnet.com/topics/open-source/articles/49035-telnic-calls-trademark-owners-claim-names-new-tel.htm Asterisk]</ref> The company commented about selling about 10 thousand domains during the rush period.<ref>[http://news.cnet.com/8301-13577_3-10203003-36.html cnet News]</ref>.

Finally on  March 2009, the first .tel domains go live in the [[DNS]].<ref>[http://www.newswire.ca/en/releases/archive/March2009/10/c7109.html Newswire]</ref>. On this occassion, Henri Asseily, CTO and Chief Strategist at Telnic said "We're delighted to be delivering something that will push the boundaries of communications and the internet to the next level, putting the power back into the hands of the individual when it comes to using and sharing contact information".

Finally on  March 2009, the first .tel domains go live in the [[DNS]].<ref>[http://www.newswire.ca/en/releases/archive/March2009/10/c7109.html Newswire]</ref>. On this occassion, Henri Asseily, CTO and Chief Strategist at Telnic said "We're delighted to be delivering something that will push the boundaries of communications and the internet to the next level, putting the power back into the hands of the individual when it comes to using and sharing contact information".

General Availability has opened up since March 24th, 2009.

General Availability has opened up since March 24th, 2009.

As examples of live sites, Telnic has built live case studies i.e. [http://largeco.tel/ LargeCo.tel] demonstrates how a large company can use the .tel. SmallCo.tel demonstrates how a small company can use the .tel. [http://hotels.tel/ Hotels.tel] demonstrates how a business could sell placement within a worldwide directory. [http://celebrity.tel/ Celebrity.tel] demonstrates how a fan club could use the .tel to drive traffic to both web-based and mobile revenue centers. [http://my-idol.tel/ My-Idol.tel] demonstrates how a company using a voting mechanism (like American Idol or Star Academy) could use the .tel.<ref>[http://www.sibername.com/forum/showthread.php?t=364 siber name]</ref>

As examples of live sites, Telnic has built live case studies i.e. [http://largeco.tel/ LargeCo.tel] demonstrates how a large company can use the .tel. SmallCo.tel demonstrates how a small company can use the .tel. [http://hotels.tel/ Hotels.tel] demonstrates how a business could sell placement within a worldwide directory. [http://celebrity.tel/ Celebrity.tel] demonstrates how a fan club could use the .tel to drive traffic to both web-based and mobile revenue centers. [http://my-idol.tel/ My-Idol.tel] demonstrates how a company using a voting mechanism (like American Idol or Star Academy) could use the .tel.<ref>[http://www.sibername.com/forum/showthread.php?t=364 siber name]</ref>