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'''[[The Domain Name Association]]''' (The DNA) is a non-profit global business association that represents the interests of the [[domain name]] industry. Its members are groups, businesses, and individuals involved in the provision, support, and sale of domain names.  This includes such organisations as domain name [[Registry|registries]], [[registrar]]s, resellers, and registry service providers.

'''[[The Domain Name Association]]''' (The DNA) is a non-profit global business association that represents the interests of the [[domain name]] industry. Its members are groups, businesses, and individuals involved in the provision, support, and sale of domain names.  This includes such organisations as domain name [[Registry|registries]], [[registrar]]s, resellers, and registry service providers.

The Domain Name Association aims to play a key role in helping consumers, business, public-benefit organisations, and others understand the benefits and take advantage of the upcoming expansion of the Internet name space.

The Domain Name Association aims to play a key role in helping consumers, business, public-benefit organisations, and others understand the benefits and take advantage of the upcoming expansion of the Internet name space.