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Status: Proposed
Type: Generic
Category: Commerce
Priority #: 359 - Safeway Inc.
867 - Wal-Mart Stores, Inc.

More information: NTLDStatsLogo.png

.grocery is a proposed TLD in ICANN's New gTLD Program.

Current Applicant

  1. Wal-Mart Stores, Inc.[1]

Previous Applicant

  1. Safeway Inc.

Safeway withdrew its application for .grocery in September 2014 along with the other three New TLDs the company had applied for; .vons, .justforu and .safeway.[2]

GAC Early Warnings

Both applications were issued a GAC Early Warning from the representative of Australia and GAC Chair, Heather Dryden. The warning system is noted as a strong recommendation on behalf of national governments to the ICANN Board that a given TLD application should be denied as it stands. Applicants are encouraged to work with objecting GAC members.[3]

The warning states that the applicant is "seeking exclusive access to a common generic string .. that relates to a broad market sector," which Ms. Dryden notes could have unintended consequences and a negative impact on competition.[4]


  1. Grocery Status, ICANN.org
  2. Safeway Pulls All Four New gTLD Apps DomainIncite by Kevin Murphy; Retrieved 30 Sept 2014
  3. GAC Early Warning, NewgTLDS.ICANN.org Retrieved 25 Nov 2012
  4. Grocery AU, GACweb.ICANN.org Retrieved 25 Nov 2012