|Registry:||Lifestyle Domain Holdings, Inc.|
|Priority #:||454 - Lifestyle Domain Holdings, Inc.|
|Parked Domain %:||100 %|
|Delegation:||23 June 2016|
The following is excerpted from the applicant's response to question #18:
"The mission of .travelchannel is to provide diverse internet users an enhanced online experience through high quality programming, content, information and authentic connected experiences centered on travel, holidays, vacations and other related concepts, topics and activities. .travelchannel will be a Scripps Networks Interactive, Inc., (“SNI”) branded top level domain based upon its famous brand Travel Channel brand and intends to function, per the ICANN-Registry Operator Registry Agreement, as a Specification 9 exempt system that will seek to provide internet users with the confidence that all of the programming, information, social media, shopping and lifestyle opportunities found on the .travelchannel branded top level domain is authentic, genuine, safe and secure and affiliated with SNI’s family of lifestyle brands and Travel Channel brand."