Changes

Then another algorithm, called the Knowledge Engine, goes back through the data and analyzes what it was about the terms uncovered by the first algorithm that people wanted to know. It also looks at how profitable titles using similar key words have been in the past in terms of ad revenue. At the end of the process, the algorithm reveals the lifetime value (in dollars) expected to be generated from any resulting content.

Then another algorithm, called the Knowledge Engine, goes back through the data and analyzes what it was about the terms uncovered by the first algorithm that people wanted to know. It also looks at how profitable titles using similar key words have been in the past in terms of ad revenue. At the end of the process, the algorithm reveals the lifetime value (in dollars) expected to be generated from any resulting content.

Next, a team of freelancing "title proofers" will take the often nonsensical content generated from the algorithms and turn it into legitimate article titles. Approved headlines are posted to the Demand Studios site, where freelance writers and filmmakers can bid on them. These freelance workers rush to load their assignment queue with titles they feel they can produce quickly and easily, as pay for individual articles is so low.<ref>[http://www.wired.com/magazine/2009/10/ff_demandmedia/all/1 Wired]</ref>

Next, a team of freelancing "title proofers" will take the often nonsensical content generated from the algorithms and turn it into legitimate article titles. Approved headlines are posted to the Demand Studios site, where freelance writers and filmmakers can bid on them. These freelance workers rush to load their assignment queue with titles they feel they can produce quickly and easily, as pay for individual articles is low.<ref>[http://www.wired.com/magazine/2009/10/ff_demandmedia/all/1 Wired]</ref>

==References==

==References==