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The '''.la''' domain is an [[Open Use ccTLD]], representing the Lao People's Democratic Republic (Laos). It was first marketed as a [[Domain hack|domain hack]] for businesses and news sites in the Los Angeles, California area in 2001.<ref>See, for example, [http://web.archive.org/web/20010119051900/http://www.la:80/ this 2001 snapshot of the www.la site] from the Internet Archive</ref> In 2013, [[GoDaddy]] made a new marketing push for .la as a Los Angeles brand identifier, resulting in a small swell of interest.<ref name="dnw">[https://domainnamewire.com/2013/10/16/over-7000-la-domains-registered-at-godaddy-since-june/ Domain Name Wire - 7000 .la domains registered at GoDaddy since June], October 16, 2013</ref>
As of March 2021, the domain has approximately 175,000 active registrations.<ref>[https://research.domaintools.com/statistics/tld-counts/ DomainTools.com - TLD Counts]</ref> Despite the "open" nature, some domains in use pertain to companies or institutions in Laos.<ref>See e.g. this [http://lsxdisclosure.com.la/ archive of public disclosures] of companies listed on the Laos Stock Exchange.</ref>