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Line 47: − − ===Orange Business Services Brand=== − In 2000, France Telecom purchased Orange, a mobile phone operator owned by Vodafone AirTouch and based in United Kingdom, for 40.3 billion dollars. The transaction allowed the company to combine its cellular business with Orange to create the second largest mobile phone company in Europe.<ref>[http://money.cnn.com/2000/05/30/deals/orange/ France Telecom to form Europe's No. 2 mobile firm after buying UK player]</ref> In 2001, France Telecom formed the Orange Telecom Plc., selling 15% of its shares during the Initial Public Public Offering.<ref>[http://www.prweb.com/releases/Orange/Tuesday/prweb2362604.htm Orange Tuesday happy birthday to Orange Telecom which celebrates its fifteenth irthday with an unusual twist - cupcakes]</ref> In 2003, the company bought back the 13 percent minority shares, which had been worth $7.8 billion dollars. This decision was prompted by a bill passed by the French government granting France Telecom the option to buy out the minority shareholders of Orange and Wanadoo, the company's internet business division.<ref>[http://edition.cnn.com/2003/BUSINESS/09/01/france.telecom.reut/ France Telecom in Orange buyout]</ref> At present, Orange has more than 144 million customers. In 2007, Milward Brown Optimor ranked the company as one of the world's most powerful brands. − − ===Wanadoo/Orange Broadband=== − In 1996, France Telecom entered the internet business by launching Wanadoo, a wholly-owned subsidiary, to serve as Internet Service Provider ([[ISP]]). The company also managed PagesJaunes, an online yellow pages. In 1997, the company partnered with [[Microsoft]]'s MSN to compete with [[AOL]] in France. When MSN decided to exit the French market in 1998, Wanadoo absorbed its subscribers. This made the company the leading internet service provider in France.<ref>[http://www.referenceforbusiness.com/history2/99/Wanadoo-S-A.html Reference for Business: Wanadoo Company Profile]</ref> The following year, the company purchased Alapage.com, an online retail store selling books, videos, and music. The company then expanded into Spain, Netherlands and Belgium. In 2000, the company was listed on the Euronext Paris Stock Exchange. During the same year, the company also acquired Marcopoly, a home appliance and electronics company. The following year, the company acquired Freeserve, an ISP based in the United Kingdom. Freeserve was relaunched as Wanadoo, UK.<ref>[http://www.telegraph.co.uk/finance/4474657/French-Wanadoo-buys-Freeserve.html French Wanadoo Buys Freeserve]</ref> This was succeeded by its acquisition of EresMas, an ISP and portal in Spain.<ref>[http://www.allbusiness.com/technology/internet-technology/218781-1.html Wanadoo acquires EresMas to become 2nd largest ISP in Europe]</ref> In 2003, the company sold its Belgian ISP subsidiary to Tiscali, Pan-European ISP for 6.5 million euro.<ref>[http://www.computerweekly.com/news/2240049452/Tiscali-buys-Wanadoo-Belgium Tiscali buys Wanadoo Belgium]</ref> In 2004, France Telecom decided to buy out the minority shares of Wanadoo's investors to gain full control of the company.<ref>[http://news.bbc.co.uk/2/hi/business/3512645.stm France Telecom's Wanadoo buyout]</ref> The French Stock Exchange approved France Telecom's plan, and subsequently French Telecom regained full control of its ISP subsidiary.<ref>[http://www.theregister.co.uk/2004/03/09/france_telecom_cleared_to_buy/ France Telecom cleared to buy back Wanadoo]</ref> In 2006, France Telecom re-branded Wanadoo as Orange Broadband.<ref>[http://www.guardian.co.uk/media/2006/may/22/newmedia.marketingandpr Wanadoo rebrands as Orange Broadband]</ref>
→Business Portfolio
==Business Portfolio==
==Business Portfolio==
===Orange Business Services Brand===
In 2000, France Telecom purchased Orange, a mobile phone operator owned by Vodafone AirTouch and based in United Kingdom, for 40.3 billion dollars. The transaction allowed the company to combine its cellular business with Orange to create the second largest mobile phone company in Europe.<ref>[http://money.cnn.com/2000/05/30/deals/orange/ France Telecom to form Europe's No. 2 mobile firm after buying UK player]</ref> In 2001, France Telecom formed the Orange Telecom Plc., selling 15% of its shares during the Initial Public Public Offering.<ref>[http://www.prweb.com/releases/Orange/Tuesday/prweb2362604.htm Orange Tuesday happy birthday to Orange Telecom which celebrates its fifteenth irthday with an unusual twist - cupcakes]</ref> In 2003, the company bought back the 13 percent minority shares, which had been worth $7.8 billion dollars. This decision was prompted by a bill passed by the French government granting France Telecom the option to buy out the minority shareholders of Orange and Wanadoo, the company's internet business division.<ref>[http://edition.cnn.com/2003/BUSINESS/09/01/france.telecom.reut/ France Telecom in Orange buyout]</ref> At present, Orange has more than 144 million customers. In 2007, Milward Brown Optimor ranked the company as one of the world's most powerful brands.
===Wanadoo/Orange Broadband===
In 1996, France Telecom entered the internet business by launching Wanadoo, a wholly-owned subsidiary, to serve as Internet Service Provider ([[ISP]]). The company also managed PagesJaunes, an online yellow pages. In 1997, the company partnered with [[Microsoft]]'s MSN to compete with [[AOL]] in France. When MSN decided to exit the French market in 1998, Wanadoo absorbed its subscribers. This made the company the leading internet service provider in France.<ref>[http://www.referenceforbusiness.com/history2/99/Wanadoo-S-A.html Reference for Business: Wanadoo Company Profile]</ref> The following year, the company purchased Alapage.com, an online retail store selling books, videos, and music. The company then expanded into Spain, Netherlands and Belgium. In 2000, the company was listed on the Euronext Paris Stock Exchange. During the same year, the company also acquired Marcopoly, a home appliance and electronics company. The following year, the company acquired Freeserve, an ISP based in the United Kingdom. Freeserve was relaunched as Wanadoo, UK.<ref>[http://www.telegraph.co.uk/finance/4474657/French-Wanadoo-buys-Freeserve.html French Wanadoo Buys Freeserve]</ref> This was succeeded by its acquisition of EresMas, an ISP and portal in Spain.<ref>[http://www.allbusiness.com/technology/internet-technology/218781-1.html Wanadoo acquires EresMas to become 2nd largest ISP in Europe]</ref> In 2003, the company sold its Belgian ISP subsidiary to Tiscali, Pan-European ISP for 6.5 million euro.<ref>[http://www.computerweekly.com/news/2240049452/Tiscali-buys-Wanadoo-Belgium Tiscali buys Wanadoo Belgium]</ref> In 2004, France Telecom decided to buy out the minority shares of Wanadoo's investors to gain full control of the company.<ref>[http://news.bbc.co.uk/2/hi/business/3512645.stm France Telecom's Wanadoo buyout]</ref> The French Stock Exchange approved France Telecom's plan, and subsequently French Telecom regained full control of its ISP subsidiary.<ref>[http://www.theregister.co.uk/2004/03/09/france_telecom_cleared_to_buy/ France Telecom cleared to buy back Wanadoo]</ref> In 2006, France Telecom re-branded Wanadoo as Orange Broadband.<ref>[http://www.guardian.co.uk/media/2006/may/22/newmedia.marketingandpr Wanadoo rebrands as Orange Broadband]</ref>
France Telecom's business is focused on providing the following services:
France Telecom's business is focused on providing the following services:
* Local and international telephony
* Local and international telephony
A complete list of the France Telecom's subsidiary companies under its' business segments is available [http://www.orange.com/en_EN/finance/documentation/att00013350/comptesconsolids_eng_miseenligne404042011.pdf here].
A complete list of the France Telecom's subsidiary companies under its' business segments is available [http://www.orange.com/en_EN/finance/documentation/att00013350/comptesconsolids_eng_miseenligne404042011.pdf here].
==French Government Ends Majority Control==
==French Government Ends Majority Control==