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The '''Coalition for Responsible Internet Domain Oversight (CRIDO)''' is an advocacy organization that was created by the  [[ANA|Association of National Advertisers]] in November, 2011, to fight [[ICANN]]'s [[New gTLD Program|program to expand the number of generic top-level domain names]] ([[gTLD]]s) in the [[DNS|Domain Name System]]. The program opened on schedule on January 12, 2012.  

The '''Coalition for Responsible Internet Domain Oversight (CRIDO)''' is an advocacy organization created by the  [[ANA|Association of National Advertisers]] on November 2011 to stop the [[ICANN|International Corporation for Assigned Names and Numbers]] in implementing its latest program to expand the number of top level domain names ([[TLD]]s) in the Domain Name System scheduled on January 12, 2012.  

==Backgound==

==Backgound==

On June 2o, 2011, ICANN announced its approval of the new gTLD program during the [[ICANN 41]] meeting in Singapore. The program was scheduled to be implemented on January 12, 2012.<ref>[http://www.icann.org/en/news/releases/release-20jun11-en.pdf ICANN Approves Historic Change to Internet’s Domain Name System]</ref> Following ICANN's announcement, some groups and individuals expressed their objection. ANA is specifically against the .brand domains plan.<ref>[http://www.webpronews.com/should-icann-overturn-brand-domain-plans-advertisers-think-so-2011-09 Should ICANN Overturn “.brand” Domain Plans? Advertisers Think So.]</ref> Former ICANN Chairman Esther Dyson is also against the plan citing that there are huge trademark issues.<ref>[http://techcrunch.com/2011/07/21/esther-dyson-top-level-domains/ Esther Dyson On New Top-Level Domains: “There Are Huge Trademark Issues”]</ref>

On June 20, 2011, ICANN announced its approval of the new gTLD program during the [[ICANN 41]] meeting in Singapore. The program was scheduled to be implemented on January 12, 2012.<ref>[http://www.icann.org/en/news/releases/release-20jun11-en.pdf ICANN Approves Historic Change to Internet’s Domain Name System]</ref> Following ICANN's announcement, some groups and individuals expressed their objection. ANA was specifically concerned of the [[Brand TLD|.brand]] domains plan on behalf of its many, large corporate backers.<ref>[http://www.webpronews.com/should-icann-overturn-brand-domain-plans-advertisers-think-so-2011-09 Should ICANN Overturn “.brand” Domain Plans? Advertisers Think So.]</ref> Other objection existed, such as that from former ICANN Chairwoman [[Esther Dyson]], who also took issue with the implications for trademark owners as well as end-users.<ref>[http://techcrunch.com/2011/07/21/esther-dyson-top-level-domains/ Esther Dyson On New Top-Level Domains: “There Are Huge Trademark Issues”]</ref>

   

   

===ANA/Brand Owners Opposition to the new gTLD Program===

===ANA/Brand Owners Opposition to the new gTLD Program===