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.Co Internet S.A.S has decided to work with only a dozen registrars in its first year.<ref>[http://www.cointernet.co/registrars/co-registrars .Co Internet Registrars]</ref> In its first 6 months (July-January 2010), some 600,000 .co domain names were registered; [[GoDaddy]] has registered about 250,000 of those.<ref>[http://www.usatoday.com/tech/news/2011-01-16-godaddy-domain_N.htm USA Today]</ref>.
 
.Co Internet S.A.S has decided to work with only a dozen registrars in its first year.<ref>[http://www.cointernet.co/registrars/co-registrars .Co Internet Registrars]</ref> In its first 6 months (July-January 2010), some 600,000 .co domain names were registered; [[GoDaddy]] has registered about 250,000 of those.<ref>[http://www.usatoday.com/tech/news/2011-01-16-godaddy-domain_N.htm USA Today]</ref>.
 
==.co's History==
 
==.co's History==
In 1991 .co was recognized as Colombia's [[cTLD]] by [[IANA]]. Around a decade later the Universidad de los Andes, the official registrar of .co, began to research the benefits of broadening the availability of .co for commercial purposes. This began a long back-and-forth between the University, the Colombian Ministry of Telecommunication, and [[ICANN]]. Finally, in August of 2009, the Ministry announced that it had been awarded oversight of .co as an expanded [[gTLD]].<ref>[http://www.iana.org/reports/2009/co-report-24nov2009.html IANA]</ref>
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In 1991 .co was recognized as Colombia's [[ccTLD]] by [[IANA]]. Around a decade later the Universidad de los Andes, the official registrar of .co, began to research the benefits of broadening the availability of .co for commercial purposes. This began a long back-and-forth between the University, the Colombian Ministry of Telecommunication, and [[ICANN]]. Finally, in August of 2009, the Ministry announced that it had been awarded oversight of .co as an expanded [[gTLD]].<ref>[http://www.iana.org/reports/2009/co-report-24nov2009.html IANA]</ref>
 
==Hype==
 
==Hype==
 
The excitement surrounding the general availability of .co has been demonstrated in a number of ways. [[GoDaddy]] has been reported to be preparing to specifically push its .co domains through its advertisements, with particular hype surrounding its role in [[GoDaddy]]'s notorious Super Bowl ads.<ref>[http://www.usatoday.com/tech/news/2011-01-16-godaddy-domain_N.htm]</ref>
 
The excitement surrounding the general availability of .co has been demonstrated in a number of ways. [[GoDaddy]] has been reported to be preparing to specifically push its .co domains through its advertisements, with particular hype surrounding its role in [[GoDaddy]]'s notorious Super Bowl ads.<ref>[http://www.usatoday.com/tech/news/2011-01-16-godaddy-domain_N.htm]</ref>