Changes

| linkedin        =

| linkedin        =

| twitter        =  

| twitter        =  

| keypeople      = [[Bhavin Turkhia]], CEO Directi Group<br>[[Sandeep Ramchandani]], Director of Strategic Parnterships, Directi

| keypeople      = [[Bhavin Turakhia]], CEO Directi Group<br>[[Sandeep Ramchandani]], Director of Strategic Parnterships, Directi

}}

}}

'''.pw - The Professional Web''' is the re-launched [[registry]] for the [[ccTLD#Open ccTLD|Open ccTLD]] for Palau, [[.pw]]. The Professional Web is a subsidiary of [[Directi]], which operates prominent registrars, hosting, and development companies, and is also an applicant for 30 [[New gTLD Program|new gTLDs]]. Despite these applications, the launching of the now-open ccTLD represents the Directi group's first active [[registry]] operation. The official launch of the [[TLD]] is [[ICANN 45]] in Toronto.  

'''.pw - The Professional Web''' is the re-launched [[registry]] for the [[ccTLD#Open ccTLD|Open ccTLD]] for Palau, [[.pw]]. The Professional Web is a subsidiary of [[Directi]], which operates prominent registrars, hosting, and development companies, and is also an applicant for 30 [[New gTLD Program|new gTLDs]]. Despite these applications, the launching of the now-open ccTLD represents the Directi group's first active [[registry]] operation. The official launch of the [[TLD]] is [[ICANN 45]] in Toronto.  

Major selling points for the extension will be the relatively low-price, and the vast amount of quality domain names available. Further uncertainty over the timeline of [[ICANN]]'s new gTLD program gives the company an opportunity to target entities feeling constricted by the lack of quality domain names in other, saturated TLDs. Directi CEO, [[Bhavin Turkhia]], said in the .pw re-launch press release: "The top generics are running in a depleted state. In over 70% of the cases, consumers are unable to

Major selling points for the extension will be the relatively low-price, and the vast amount of quality domain names available. Further uncertainty over the timeline of [[ICANN]]'s new gTLD program gives the company an opportunity to target entities feeling constricted by the lack of quality domain names in other, saturated TLDs. Directi CEO, [[Bhavin Turakhia]], said in the .pw re-launch press release: "The top generics are running in a depleted state. In over 70% of the cases, consumers are unable to

obtain a name of first choice, and must settle for longer, less memorable names. Moreover, for these unattractive names, they will pay more and more each year as incumbent gTLDs continue to raise prices. .pw aims to meet the global demand for shorter, first choice names at a reasonable price."<ref>[http://www.thedomains.com/2012/10/08/directi-to-launch-the-pw-the-professional-web-cctld-at-icann-toronto/ Directi to Launch the pw The Professional Web ccTLD at ICANN Toronto, TheDomains.com]</ref>

obtain a name of first choice, and must settle for longer, less memorable names. Moreover, for these unattractive names, they will pay more and more each year as incumbent gTLDs continue to raise prices. .pw aims to meet the global demand for shorter, first choice names at a reasonable price."<ref>[http://www.thedomains.com/2012/10/08/directi-to-launch-the-pw-the-professional-web-cctld-at-icann-toronto/ Directi to Launch the pw The Professional Web ccTLD at ICANN Toronto, TheDomains.com]</ref>