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CBS International, is a private California-based firm engaged in technology transfer to emerging economies, which also set up SbCommunications Network, an Ethiopian IT company.  In 2002 SbCNet was known for being successfully awarded a highly controversial bid for a government contract to build an integrated information network infrastructure for the Ethiopian Parliament.<ref>[http://theibca.com/wp-content/uploads/2013/05/cbs-wins-oaus-largest-it-project-p1.jpg Sophia Bekele]</ref>
 
CBS International, is a private California-based firm engaged in technology transfer to emerging economies, which also set up SbCommunications Network, an Ethiopian IT company.  In 2002 SbCNet was known for being successfully awarded a highly controversial bid for a government contract to build an integrated information network infrastructure for the Ethiopian Parliament.<ref>[http://theibca.com/wp-content/uploads/2013/05/cbs-wins-oaus-largest-it-project-p1.jpg Sophia Bekele]</ref>
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Bekele has served on United Nations-sponsored committees and initiatives, such as the UNECA-sponsored African Information Society Initiative (AISI), UNGAID, and UNPAN, where she represents the private sector in discussions about the economic development of Africa. She was elected member of the ICANN Council of the GNSO (Generic Names Supporting Organization, which advises on global internet policy. During her term, she has championed the IDN Policy Dialog for the international community. Concurrently, Bekele initiated the first African-run Registry for a .africa TLD, under DotConnectAfrica Trust, and run a successful 6-year “Yes2dotAfrica” global awareness campaign. <ref>[http://www.scribd.com/doc/31565131/African-Union-AU-Endorsement-of-DotConnectAfrica African Union AU Endorsement of DotConnectAfrica]</ref>
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Bekele has served on United Nations-sponsored committees and initiatives, such as the UNECA-sponsored African Information Society Initiative (AISI), UNGAID, and UNPAN, where she represents the private sector in discussions about the economic development of Africa.<ref>[http://sophiabekele.com/leadership/ Sophia Bekele Leadership]</ref>  She was elected member of the ICANN Council of the GNSO (Generic Names Supporting Organization, which advises on global internet policy. During her term at [[ICANN]], she has championed the IDN Policy Dialog for the international community. Concurrently, Bekele initiated the first African-run Registry for a .africa TLD, under DotConnectAfrica Trust, and run a successful 6-year “Yes2dotAfrica” global awareness campaign. <ref>[http://www.scribd.com/doc/31565131/African-Union-AU-Endorsement-of-DotConnectAfrica African Union AU Endorsement of DotConnectAfrica]</ref>
    
In 2013, Bekele was named Top <b><i>“50 Trailblazers – A future made in Africa”</i></b>, by the influential UK’s NewAfrican Magazine, a <i>“Collector’s Edition”</i> which coincide with the continent’s 50th anniversary celebrations of the African Union, and featured individuals <i>“who are realizing significant achievements in their specific field of endeavor” and who are “breaking ground, making Africa proud and propelling it into a future of great hope.” </i><ref>[http://techmoran.com/juliana-rotich-jason-njoku-alex-okosi-sophia-bekele-barrack-obama-named-top-50-african-trailblazers-by-uks-newafrican-magazine/,Sophia Bekele, A future made in Africa-50 Trailblazers under 50 MADE IN AFRICA!_New African]</ref> <ref>[http://issuu.com/icpubs/docs/na0513_combinedissue_lowres?e=6326645/2549184,A future made in Africa-50 Trailblazers under 50 MADE IN AFRICA!_New African page 59]</ref>  
 
In 2013, Bekele was named Top <b><i>“50 Trailblazers – A future made in Africa”</i></b>, by the influential UK’s NewAfrican Magazine, a <i>“Collector’s Edition”</i> which coincide with the continent’s 50th anniversary celebrations of the African Union, and featured individuals <i>“who are realizing significant achievements in their specific field of endeavor” and who are “breaking ground, making Africa proud and propelling it into a future of great hope.” </i><ref>[http://techmoran.com/juliana-rotich-jason-njoku-alex-okosi-sophia-bekele-barrack-obama-named-top-50-african-trailblazers-by-uks-newafrican-magazine/,Sophia Bekele, A future made in Africa-50 Trailblazers under 50 MADE IN AFRICA!_New African]</ref> <ref>[http://issuu.com/icpubs/docs/na0513_combinedissue_lowres?e=6326645/2549184,A future made in Africa-50 Trailblazers under 50 MADE IN AFRICA!_New African page 59]</ref>  
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