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Line 36: − DEMOGRAPHICS AND KEY FIGURES+ − PURPOSE & MISSION+ − The company aims to offer the people, businesses and organizations of North Rhine-Westphalia, as the most populated state in Germany, the chance to associate themselves, their products or services with North-Rhine Westphalia. Line 45:
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|language =
|language =
|translation =
|translation =
|stringcontention =
|stringcontention =
|registryprovider = [[Minds + Machines]]
|registryprovider = [[Minds + Machines]]
|date =
|date =
|type = [[GeoTLD]]
|type = [[GeoTLD]]
|Coommunity = Technology
|PIC = [https://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/1010 Download Here]
|PIC = [https://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/1010 Download Here]
|priority = 630
|priority = 630
'''.nrw''' is a new [[GeoTLD|geographical TLD]] proposal submitted by [[Top Level Domain Holdings Ltd.]] (TLDH) on behalf of the German state of Nordrhein-Westfalen. The back-end registry services has been sub-contracted by [[Minds + Machines]] to [[Knipp Medien und Kommunikation GmbH]], a domain registry service provider based in Nordrhein-Westfalen.<ref>[http://thetoplevel.com/nrw .nrw-The German state of Nordrhein-Westfalen]</ref>
'''.nrw''' is a new [[GeoTLD|geographical TLD]] proposal submitted by [[Top Level Domain Holdings Ltd.]] (TLDH) on behalf of the German state of Nordrhein-Westfalen. The back-end registry services has been sub-contracted by [[Minds + Machines]] to [[Knipp Medien und Kommunikation GmbH]], a domain registry service provider based in Nordrhein-Westfalen.<ref>[http://thetoplevel.com/nrw .nrw-The German state of Nordrhein-Westfalen]</ref>
==Intended Use==
.nrw is a new geographic top-level domain targeted to North Rhine-Westpahlia businesses, brands, and individuals. There are no nexus requirements to register a .nrw domain name.
==Delegation Status==
==Notable Users==
The company aims to offer the people, businesses and organizations of North Rhine-Westphalia, as the most populated state in Germany, the chance to associate themselves, their products or services with North-Rhine Westphalia.
==Application Details==
==Application Details==
The following is excerpted form the applicant's response to question #18:
The following is excerpted form the applicant's response to question #18:
The goal of the .NRW top-level domain is to establish itself as the recognized choice for registrants who want to market and promote themselves and their websites to, and reach, the Internet-using public, for business, political, personal or any other purpose, through an association with the state of North Rhine-Westphalia; and, as the recognized top level domain name for Internet consumers to look for, to know which people, businesses, information sources or other online resource associates themselves with North Rhine-Westphalia or are trying to communicate with them.
The goal of the .NRW top-level domain is to establish itself as the recognized choice for registrants who want to market and promote themselves and their websites to, and reach, the Internet-using public, for business, political, personal or any other purpose, through an association with the state of North Rhine-Westphalia; and, as the recognized top level domain name for Internet consumers to look for, to know which people, businesses, information sources or other online resource associates themselves with North Rhine-Westphalia or are trying to communicate with them.
==Demographics and Key Figures==
North Rhine-Westphalia is the most populated and, at the same time, most densely populated state in Germany, with 17,8 million inhabitants. 36% of Germany’s large cities (29 out of 80) are located in the region of North Rhine-Westphalia. North Rhine-Westphalia has the highest GDP--543 billion in 2010--in Germany and therefore is one of the economic and industrial centers of the nation (http:⁄⁄www.nrwinvest.com⁄NRW_at_a_glance⁄index.php). This number accounts for more than 20% of Germany’s total GDP. North Rhine-Westphalia’s purchasing power also ranks amongst the highest in Germany, which makes it a highly desirable place for business (http:⁄⁄www.welt.de⁄wirtschaft⁄article13763660⁄Hier-leben-die-kaufkraeftigsten-Deutschen.html).
North Rhine-Westphalia is the most populated and, at the same time, most densely populated state in Germany, with 17,8 million inhabitants. 36% of Germany’s large cities (29 out of 80) are located in the region of North Rhine-Westphalia. North Rhine-Westphalia has the highest GDP--543 billion in 2010--in Germany and therefore is one of the economic and industrial centers of the nation (http:⁄⁄www.nrwinvest.com⁄NRW_at_a_glance⁄index.php). This number accounts for more than 20% of Germany’s total GDP. North Rhine-Westphalia’s purchasing power also ranks amongst the highest in Germany, which makes it a highly desirable place for business (http:⁄⁄www.welt.de⁄wirtschaft⁄article13763660⁄Hier-leben-die-kaufkraeftigsten-Deutschen.html).
74,4% of North Rhine-Westphalia’s population (as of 2011) uses the internet on a regular basis, with a strong upward tendency, making a geographic top-level domain for the region, such as .NRW, ever more important (www.initiatived21.de⁄wp-content⁄uploads⁄2011⁄07⁄NOnliner2011.pdf).
74,4% of North Rhine-Westphalia’s population (as of 2011) uses the internet on a regular basis, with a strong upward tendency, making a geographic top-level domain for the region, such as .NRW, ever more important (www.initiatived21.de⁄wp-content⁄uploads⁄2011⁄07⁄NOnliner2011.pdf).
==Purpose==
The specific purpose of the .NRW gTLD is to:
The specific purpose of the .NRW gTLD is to:
* Provide the Internet-using individual, who is from or has any relation to North Rhine-Westphalia, with an additional choice of available domain names at a competitive price.
* Provide the Internet-using individual, who is from or has any relation to North Rhine-Westphalia, with an additional choice of available domain names at a competitive price.
==Mission==
* The promotion of North Rhine-Westphalia, its issues, causes, interests, perspectives, positions, policies, supporters and admirers by making domain names ending in .NRW available to all those who are from or have a relationship to North Rhine-Westphalia, who may want to use such .NRW domain names for their own political, business, personal or other legal purposes.
* The promotion of North Rhine-Westphalia, its issues, causes, interests, perspectives, positions, policies, supporters and admirers by making domain names ending in .NRW available to all those who are from or have a relationship to North Rhine-Westphalia, who may want to use such .NRW domain names for their own political, business, personal or other legal purposes.
* To increase the number of people and organizations from or with a relationship to North Rhine-Westphalia that publicly identify themselves via the Internet with North Rhine-Westphalia through their use of .NRW domain names and email accounts by making such .NRW domain names affordable and readily available (subject to compliance with the rules governing .NRW discussed elsewhere in this Application).
* To increase the number of people and organizations from or with a relationship to North Rhine-Westphalia that publicly identify themselves via the Internet with North Rhine-Westphalia through their use of .NRW domain names and email accounts by making such .NRW domain names affordable and readily available (subject to compliance with the rules governing .NRW discussed elsewhere in this Application).
==Registration Policy==
The company will implement a registration policy for the .NRW top-level domain in the interest of the North Rhine-Westphalian population and its government. Only Internet users from or with a relationship to North Rhine-Westphalia (e.g. a place of business or residence) can register their own .NRW top-level domain. The .NRW top-level domain is targeted solely at the North Rhine-Westphalian business community and population. Nevertheless the registration procedure will be done in a transparent and non-discriminatory way.
The company will implement a registration policy for the .NRW top-level domain in the interest of the North Rhine-Westphalian population and its government. Only Internet users from or with a relationship to North Rhine-Westphalia (e.g. a place of business or residence) can register their own .NRW top-level domain. The .NRW top-level domain is targeted solely at the North Rhine-Westphalian business community and population. Nevertheless the registration procedure will be done in a transparent and non-discriminatory way.